One of my ex-colleagues Jacqui forwarded to me links to work they had been doing online for World AIDS Day. AIDS as an issue has decreased in importance from the mid to late 1980s when hysteria gripped the western world and ad agencies got fat off contracts for public information films. Hard as it is to believe now, the red top media in the UK openly discussed concentration camps for the infected; don’t you miss Thatcher’s Britain? The Cubans facing an AIDS epidemic with hundreds of infected returning servicemen from the Angolan war actually went ahead with it.
AIDS deaths have declined in the UK due to treatment and the increase in medical knowledge but the number of instances of infection have increased. It is estimated that 50,000 people are infected in the UK.
Worldwide there about 38 million people infected. Anyway, Jacqui wants as many people to see her work as possible and is looking to have people put a button on their emails or websites to encourage visitors (I also expect that it will help crank up the Google page rank, but then I’m cynical).