Volksmac

When Hitler got Dr Porsche to design the Volkswagen in the 1930’s, he had a vision of Germans free to drive the length and breadth of the Fatherland on autobahns. Rumour sites including Think Secret and newspaper Apple watchers are speculating on an uber-cheap ‘peoples’ Mac to follow the iPod into Windows homes. Charles Arthur’s piece in The Independent (UK) that looks to be based on ThinkSecret is here, ThinkSecret’s speculation is here and Charles’ related blog entry is here.

I am inclined to be skeptical about this, since it goes against Apple’s strengths at the present time, their computers typically enjoy a 25 – 30 per cent margin, but then iTunes Music Service is a volume rather than margin business. If it does go pear-shaped it would be a far more high profile failure than the Apple Cube.