Folkes hero

Joshua ShachterJoshua Schacter was one of the spokespeople (along with Bradley Horowitz, danah boyd and Stewart Butterfield) that we used at Yahoo! to show how the business was changing from a stodgy online media company to a consumer generated content nirvana.

He is a plain-spoken down-to-earth kind of guy, who is real easy to work with as a PR person. I am sure my ex-colleague Kathryn Kelly would have liked this quote from a profile piece in MIT’s Technology Review:

If I went in there and said, Hey, you’re using that tag wrong, people would just tell me to fuck off

The profile is well worth reading for the even-handed discussion it provides on folksonomies (tagging as its known to common folk). Kudos to Valleywag for the tip.

2 Replies to “Folkes hero”

  1. Hi Ged,

    I think that the most interesting thing about the WHOLE of the list is that it has a lot of names from the asian subcontent, but not many Anglo Saxon names. Guess that their is something to said about “traditional” education.

    Just looking at some of the projects that they are working on and it looks like I need to get my daughter more into science than arts.

  2. Ian,

    I had a traditional education and went into the chemical industry, the problem is that technology and science in the UK isn’t as compelling or lucrative as other areas.

    Kids are smarter than people give them credit for their education choices are based on the least path of resistance to success.

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