Authors and prosumption from your readership

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I am a big fan of cyber-punk pioneer William Gibson. His current work in progress is called Zero History. It is being followed avidly by fans over at the ZeroHistory blog, who help the author out with research for the book. In return, they try and divine the plot based on the creative bread crumbs that fall from Gibson’s Twitter account.

The most dedicated of his readership have started to help in the process of production and Gibson benefits from having a thoroughly researched book backstopped by the audience who matters.

Authorship has moved from a solitary activity to a ‘studio’-type model operated by artists since the renaissance where apprentices created works of art on behalf of the master, through to the manufactured art of Andy Warhol’s factory.