Publicis’ Levy: ‘There Is Nothing Big Left To Buy’ | paidContent – just in time for the economic uptake
Coca-Cola builds new social media model – showcasing UGC “4Rs” – reviewing, responding, recording and redirecting.
Ballmer just opened the Second Envelope | Monday Note – interesting, but emotionally charged take on Microsoft
German publishers concerned about Apple censorship – realistically they need to get with the programme
PepsiCo moves away from “big brand” marketing – move from customer acquistion to more of an emphasis on dedicated customers for a number of brands. Total lifetime spend focus?
FT.com / Technology – UK techs look to US funding and markets – UK markets, VC industry and business investment infrastructure is useless for technology sector businesses