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Marketing, president, apocalypse – the good, bad and the ugly

Reading Time: 3 minutes Marketing, president apocalypse – what’s going on Ged? Years ago I used to write a periodic section on this blog: Good, Bad and the Ugly. I have been doing ongoing maintenance of this blog in the background and was inspired to bring this back after visiting old posts. This time I looked at marketing, president,… Continue reading Marketing, president, apocalypse – the good, bad and the ugly

Influencer marketing – what does the future hold

Reading Time: 5 minutes What does the future hold for influencer marketing was an event organised by PR Week that I got to attend last week.  Below are some of the thoughts and key points that came out of the event. The Competition and Markets Authority They are responsible for enforcing The Consumer Protection from Unfair Trading Act (2008)… Continue reading Influencer marketing – what does the future hold

China marketing agency landscape

Reading Time: 4 minutes China marketing agency changes Over the past two decades the China marketing agency landscape had got used to go-go growth, just by showing up. The Xi-era of China has seen the end of the go-go years in economic growth in China.  This economic maturation was one of the factors picked up on Arun Sudhaman’s analysis… Continue reading China marketing agency landscape