Search results for: “mcdonalds”
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McDonalds CSR + more things
McDonalds CSR McDonalds CSR activities came up a few times over the past day or so I thought I would visit it. CSR stands for corporate and social responsibility. A few American PR executives that I have come across used not to like the S in the middle, which sounded like socialism. The idea was…
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AI state of the union H1 2024
The AI state of the union H1 2024 post came about as we had a number of trends starting to come into view. To paraphrase Charles Dickens the AI state of the union H1 2024 represented both the best of times and the worst of times in generative AI. Is the current state of AI…
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Zynternet + more things
Zynternet is a portmanteau made up of Zyn and internet. If you’re reading this internet is self-explanatory, the Zyn in question is tabacco-free Skoal bandit type nicotine pouches. Zyn comes in a tin and has various flavours. According to journalist Max Read, the Zynternet is a kind of 90s to early 2000s sports obsessed ‘lad’…
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IT director powers up + more stuff
The IT director is seeing a return to power and its thanks to the power of hackers and AI. The smartphone, the resurgence of Apple and SaaS saw IT decisions become more organic thanks to increased access to online services that provided better features than traditional enterprise software companies and the rise of knowledge working.…
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Padel + more things
Padel The racket sport padel seems to have got the zeitgeist, if not the player numbers yet. We haven’t really seen a surge in sports fads since the 1980s. During that time skateboarding rose from a peak in the late 1970s, to a more stable underground sport that we have today. The closure of a…
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CX research + more things
CX research IPSOS conducts CX research on an annual basis. They surveyed 1,000 CX (customer experience) specialists around the world about the current state of CX in their businesses. The IPSOS CX research painted a complex picture of organisations. Key take outs of the CX research: At the present time the majority of CX leaders…
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Gatekeeping + more things
Gatekeeping I wish gatekeeping was a thing back in 2005 and 2006 when I was working on the international launch of Yahoo! Answers. The problem that we had was getting people to contribute answers to questions. Gatekeeping and the exhortation to not gate keep is about sharing knowledge and opinions freely – an in real…
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Ambient content
Ambient content is the name that I gave to a peculiar type of video content that has been rising in popularity over time at odds with online media. It’s at odds with the direction of online content in general and technological convergence. Yes we’re in the middle of a metaverse winter at the moment as…