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train wreck

Brand demolition: Godiva milk shakes WTF!

.flickr-photo { border: solid 2px #FFFFFF; } .flickr-yourcomment { } .flickr-frame { text-align: left; padding: 3px; } .flickr-caption { font-size: 0.8em; margin-top: 0px; } Godiva milk shakes WTF!, originally uploaded by renaissancechambara. What is it with beverages and brand distruction? On the one hand you have Starbucks trying to convince us that their VIA instant [...]

#HABITAT

UK Twitters applied a bit of humour to the Habitat Twitter debacle in faux Michael Jackson news tweets. It runs a good chance of trending soon, less brand reputation and more brand retribution. I can see this joke running for a long time…

3 Like Churn set to replace 3 Like Home

According to Mobile News (Issue 436 April 4, 2009) front page article 3 starts major store cost-cutting drive by Michael Garwood – 3UK will be cutting ties with other 3 businesses ending its 3 Like Home deal in July. The article connects this move with the European Commission’s caps on roaming data and SMS rates. [...]

Three mobile email access goes into ‘threefall’

I have my broadband dongle and mobile phone contract on Three. For the most part I have been happy with their service. Three like home where Three UK users can use their networks in other countries as if they were on their home network is one of them’duh’ why didn’t anybody else think of that [...]

BBC iPlayer on the blink?

.flickr-photo { border: solid 2px #FFFFFF; } .flickr-yourcomment { } .flickr-frame { text-align: left; padding: 3px; } .flickr-caption { font-size: 0.8em; margin-top: 0px; } iplayer fubar JPG, originally uploaded by renaissancechambara. I got this screen shot when I accessed BBC iPlayer five minutes ago. I tried to access the site directly first and then through [...]

Disconnected

.flickr-photo { border: solid 2px #FFFFFF; } .flickr-yourcomment { } .flickr-frame { text-align: left; padding: 3px; } .flickr-caption { font-size: 0.8em; margin-top: 0px; } Hotel room view in Causeway Bay, originally uploaded by renaissancechambara. I arrived in Hong Kong safely thanks to Cathay Pacific, I was more traumatised by my technology than the culture and [...]

It isn’t pink, I usually go this colour when I am embarrassed

The embarrassment in question is in relation to the lame marketing tie-in I noticed between shirt-maker Thomas Pink and the forthcoming Sony Pictures film: The Pink Panther 2. Not quite feeling the synergy here guys beyond the colour pink. In addition to a limited edition range of shirts with a tacky label, there is cufflinks [...]

Sometimes you can’t be right

Timbuk2 have been working with Rootphi on making supermarket carrier bags into a suitably robust fabric to make Timbuk2 messenger bags. I have used Timbuk2 bags for years, they are made of ballastic nylon, heavy gauge cordura or x-Pac (which is used to make around the world racing boat sails), so the supermarket bag fabric [...]

Lufthansa disappoints with online bait-and-switch

I am looking to travel to Hong Kong again in January and looked at booking my ticket via Lufthansa. I like their quality of service and I have never had a bad experience with them. I think that their frequent flyer scheme is one of the fairest available and they fly from London City Airport [...]

Visual Identity, or A vaguely interconnected tale of two dumb companies and one dumb logo

Branding and visual identity is very important for a company. They convey what the company is, in the same way that a good artist can convey who the model really is in a portrait. Being a brand guardian is like being a good parent, knowing the art of when to set boundaries and when give [...]

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