Ged Carroll

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Brexit segmentation

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, ideas | 想法 | 생각 | 考える, marketing | 營銷 | 마케팅 | マーケティング by .

Inspiration for brexit segmentation This chain of thought on Brexit segmentation got fired up when my Facebook filled up with calls to petition British Airways to strop the distribution of the Daily Mail, mainly because of headlines like: So can a brexit segmentation be used as part of a marketing strategy? There are at least […]

Brexit & more news

Published: (Updated: ) in consumer behaviour | 消費者行為 | 소비자 행동, gadget | 小工具 | 가제트 | ガジェット, legal | 合法的 | 법률학 | 法的, london | 倫敦 | 런던 | ロンドン, marketing | 營銷 | 마케팅 | マーケティング, media | 媒體 | 미디어 | メディア, online | 線上 | 온라인으로 | オンライン, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー, wireless | 無線 |무선 네트워크 | 無線 by .

BREXIT – Letter to MPs from a Remain voter: a plea for realism, tolerance and honesty – this gives a great background read on how the UK chose to go Brexit. It’s also a blueprint of how project fear is likely to turn into project understating the full calamity Osborne abandons 2020 budget surplus target – […]

Brexit part 2

Published: (Updated: ) in business | 商業 | 상업 | ビジネス, economics | 經濟學 | 경제학 | 経済, ideas | 想法 | 생각 | 考える, london | 倫敦 | 런던 | ロンドン by .

I was prompted to write Brexit part 2 based on the many questions from friends living outside the UK – who are trying to make sense of what is going on. Brexit is a portmanteau of ‘Britain’ and ‘exit’. The exit being from the European Union. In 2013, David Cameron announced that a conservative government […]

Brexit part 1

Published: (Updated: ) in event | 事件 | 그룹 회의 | 出来事, ideas | 想法 | 생각 | 考える, london | 倫敦 | 런던 | ロンドン, marketing | 營銷 | 마케팅 | マーケティング, media | 媒體 | 미디어 | メディア, out and about | 事件 | 종목 | 催し物 by .

Why I am writing a post called Brexit part 1? Generally I find politics a bit too grubby and dirty for this blog and have only touched it when I absolutely, positively didn’t have a choice. So expect Brexit Part 1 and Brexit Part 2. On June 23, 2016 the UK goes to the polls to […]

Dow recycling + more stuff

Published: in china | 中國 | 중국 | 中華, consumer behaviour | 消費者行為 | 소비자 행동, culture | 文明 | 미디어와 예술 | 人文, economics | 經濟學 | 경제학 | 経済, energy | 能源 | 에너지 | エネルギー, ethics | 倫理 | 윤리학, finance | 은행업, fmcg | 雜貨業務 | 소비재 | 食料品事業, france | 法國 | 프랑스 | フランス, germany | 德國 | 독일 |ドイツ, hong kong | 香港 | 홍콩 | 香港, innovation | 革新 | 독창성 | 改変, ireland | 愛爾蘭| 아일랜드 | アイルランド, japan |日本 | 일본, korea | 韓國 | 한국 | 韓国, luxury | 奢華 | 사치 | 贅沢, marketing | 營銷 | 마케팅 | マーケティング, materials | 原料 | 원료 | 原材料, media | 媒體 | 미디어 | メディア, online | 線上 | 온라인으로 | オンライン, security | 保衛 | 정보 보안 | 情報セキュリティー, singapore | 新加坡 | 싱가포르 | シンガポール, software | 軟件 | 소프트웨어 | ソフトウェア, style | 時尚 | 유행 | ファッション, telecoms | 電信 | 통신 | テレコム, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー, wireless | 無線 |무선 네트워크 | 無線 by .

Dow recycling Singaporeans shoes Dow said it was recycling our shoes. We found them in Indonesia | Reuters – Reuters put trackers in usable secondhand shoes to see where they would end up. The main gist of the story is that Dow recycling effort was a failure, which is also embarrassing for their partner the Singapore […]