Search results for: “"Apple"”

  • Apple Knowledge Navigator + other things

    Apple Knowledge Navigator

    Apple Knowledge Navigator was a rewarming of Vannevar Bush’s ideas in his essay ‘As We May Think that’ was published in the July 1945 issue of The Atlantic. There is a clear line between Vannevar Bush’s notional Memex machine and the Apple Knowledge Navigator.

    While Bush had the good sense to realise that a device with all of a user’s books, records, and communications had value. It reminded me a lot of the modern smartphone or the Wikireader. But there was less consideration with regards organisation and search in the Memex.

    These were some of the challenges that Apple thought through in this 1987 concept film.

    The Apple Knowledge Navigator concept film had really interesting search concepts in it. It is a shame that we’re nowhere near where Apple thought search and natural language processing would have been in 2007. This is still a concept video for today.

    Business

    Apple should shrink its finance arm before it goes bananas – The Economist – the risks associated with Apple’s cash mountain

    Media

    Update on Our Advertising Transparency and Authenticity Efforts – Facebook Newsroom – desperately trying to get ahead of regulation

    China Box Office: ‘Geostorm’ Blows to $33 Million Win as ‘Blade Runner’ Flops – Variety – interesting that Blade Runner cratered. I talked to a couple of friends and found out that the first film was not known in China, even amongst film buffs. Secondly the Chinese name was very misleading – moviegoers were expecting a film about a killer.

    How many people see your content on each digital channel? | The Drum  – bookmark for heuristics

    Retailing

    Amazon gains wholesale pharmacy licenses in multiple states | stltoday.com – this is going to blow up the share performance of Walgreens, CVS etc etc. More related content here.

    Security

    Facebook denies ‘listening’ to conversations – BBC News  – probably not the microphone, but would be surprised if they aren’t dipping into chat data or beyond

    Software

    Huawei AppStore and Huawei Video Service heading to Europe in 2018 – Gizchina.com – interesting move challenging Google

    LG K7i (LGX230I) – Smartphone With Mosquito Away Technology | LG India – if this wasn’t being sold on a legitimate LG site I would question if this was a shanzhai phone with fake LG branding. Its an interesting idea though

  • Google Facebook Amazon and Apple + more

    Lost Context: How Did We End Up Here? – NewCo Shift – how did Google  Facebook  Amazon and Apple get to a position similar to that of the gilded age giants?  What can be done to regulate Google Facebook Amazon and Apple?

    Online

    Facebook (FB) on Russian ads: Our platform doesn’t influence people; people influence people — Quartz – what’s the point of advertising then?

    Security

    Troy Hunt: Face ID, Touch ID, No ID, PINs and Pragmatic Security – most people are crap at information security. Reducing the friction of signing up and using authentication raises the overall security level of consumers

    WeChat confirms that it makes all private user data available to the Chinese government – Moneycontrol.com – not terribly surprising – this is China’s answer to PRISM. Your communications are unencrypted on WeChat so commercially confidential information is at risk from hackers and your local government regardless of whether Tencent hands your data over to the Chinese government

    Really interesting design experiment from Chinese university students. It is interesting that they use the ‘goldfish’ as the avatar of the AI. It also asks questions about how we relate to pets and whether augmentation like this would work.

    Very interesting student project from Shanghai Jiaotong University, has your pet fish serve as an avatar/front end for a smart device pic.twitter.com/tHDODQHArM

    — Naomi Wu (@RealSexyCyborg) September 22, 2017

    Software

    Business Standard-Bitcoin’s wild ride shows the truth: It is probably worth zero – likely worth nothing

    And I think dealing with the foibles of macOS 11 (developer beta) was a hassle

    Technology

    UK chip designer Imagination bought by Chinese firm – BBC News – but what about the need for a customer base? The MIPS architecture stuff is interesting and probably a bit of a concern for automotive etc

    AI Turns UI Designs Into Code – NVIDIA Developer News Center – interesting project where machine learning takes design mock-ups and turns them into working web apps with code

    Wireless

    Smartphones are dead. Long live smartphones! · Forrester – emphasis away from only ads to also think about experiences – big challenge is the zero growth in aggregate app usage

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  • Apple retail special Event outtakes

    Key takeouts from the Apple special event with a little bit of analysis on Apple Retail.
     
    Apple Retail
    First presentation by Angela Ahrendts. There is a question of why she hadn’t presented at previous keynotes.  My read on it is that that the revenue per square foot metric beloved of retail analysts will tumble. Apple seems to be taking the mall companies idea of shopping as entertainment and doing it for their individual stores.
    Town hall – what they call the stores internally, bigger focus on engagement rather than transactions – is this an effort to try and recapture cool?
    Store features
      • Plaza – public private spaces outside the store if possible, interesting implications on future store placements – probably less in malls
      • Forum – open plan internal space
      • Boardroom – private space focused on developer relations, was probably the most interesting push. Stores are being given a stronger push as embassies for developer relations. 
      • Creative Pro – Apple genius for the creative apps, probable mix of amateur and professional audiences addressed
      • Today at Apple – driven by Creative Pro staff to focus on creating more usuage of key offerings i.e. photo walks – think Nike Running Club. Also includes teacher outreach
      • Genius grove – the genius bar but with plants presumably to try and break up the overall store noise
    • Avenues  – wider aisles that products are on
    Continued retail expansion in the US including Chicago – interesting that international expansion wasn’t mentioned. 
     
    Apple Watch
      • 50% yearly growth – the series 2 fixed many of the hygiene factors wrong with the first version
    • 97% customer satisfaction – health seems to be driving this
    Health features: focus on heart rate monitor and getting proactive about flagging elevated heart rate. Also focusing on heart rhythm changes as well.
     
    watchOS 4 out September 19 available to all customers. Interesting that they didn’t drill into some of interesting features on watchOS 4 using Siri
     
    Series 3 Apple Watch with cellular built in. Your Dick Tracy fantasies are alive. Apple thinks that people will leave their phones at home and bring their Apple Watch. They also see it as killing the iPod Nano with wireless music playback. I am yet to be convinced.
    Apple added a barometric sensor; usage example was focused on health and fitness rather then locative apps. Not a great surprise given that these sensors have been in premium G-Shocks for a good while. 
     
    Apple used specially designed lower power wifi and Bluetooth silicon. But no news about who is making the cellular modem. The SIM is embedded on the motherboard and presumably a software update? These changes could have interesting implications for future phones?
     
    Interesting carrier partnerships, in particular all three of China’s mobile carriers, but only EE in the UK?
     
    Apple TV
     
      • Apple TV now supports 4K, unsurprising hardware upgrade and includes high dynamic range – Apple is following the TV set industry’s lead
      • More interesting is the amount of content deals Apple has done with studios, in particular keeping the price point of 4K HDR content the same as was previously charged for HD content.
      • Interesting TV partnerships but no major UK TV stations only Mubi
      • Emphasis on easy access to sports on the Apple TV would wind up cable companies further
    • Apple TV was also positioned as the control interface for HomeKit smarthome products. There was no further  update on HomeKit in the presentation 
    iPhone 8 incremental changes
     
      • Wireless charging with glass back. The steel and copper reinforcement of the glass is probably to help with the induction charging
    • Incremental improvements in picture quality. Bigger focus on AR including new sensors.
    iPhone X
     
      • Positioned as future direction for iPhones. Biometric face ID is clever but has issues. I wonder how it will work with facial hair or weight gain – Apple claims that it will adapt. Apple also claims to be able to detect photos and masks. It’s also used for face tracking in AR applications with some SnapChat lens demos.
      • As with Touch ID, there is a PIN code if your face doesn’t work. I have found that Touch ID doesn’t work all the time so you need that PIN back up.
      • The notch at the top poses some UX / design issues and the industrial design implies case free usage which will be a step away from usual iPhone usage.
    • What isn’t immediately apparent to me is the user case for the iPhone X versus the iPhone 8 plus?
    What was lacking in the iPhone presentation was a celebration of all in the changes in iOS 11 under the hood.
    A11 – Bionic chip in the iPhone 8 and X
      • Includes new integrated GPU for machine learning and graphics. This explains why Imagination Technologies are in trouble
    • New image sensor processingThe A11 processor has a hardware neural network on the chip for the iPhone X – unsure if its also usable on the 8
    Apple’s moves to embrace, co-opt Qi wireless charging and build a super-standard on top of it will likely wind up members like Qualcomm and Huawei. How much of this is down to user experience and how much is down to the desire to get Apple IP in the technology stack?
    Apple is left with a large product line of iPhones: SE, 6 series, 7 series, 8 series and the X
  • Apple services + other news

    Apple services

    Misunderstanding Apple Services – Monday Note – more clear-eyed view on Apple services than many people drinking the kool-aid. Apple services can be a relatively weak experience. The original Apple Maps did not meet what would be expected of an Apple product and that has been emblematic of Apple services in general. Part of this is down to testing, there is only so much you can do to ensure quality and consistency of experience in Apple services versus Apple products

    Business

    The China Startup Report — The Information – interesting reading (paywall)

    Consumer behaviour

    CTA – Social Media Plays Crucial Role in Chinese Consumers’ Personal – But Not Professional – Lives, Finds New CTA Study – quite surprised by this, having worked with Chinese clients and colleagues where the main channel of contact was WeChat

    Chinese tourists are everywhere, but why are foreign visitors shunning China? | South China Morning Post – would the Chinese government really want a tourist number increase? Also Hong Kong, Macau and Taiwan give you everything the mainland can and more with less downsides. Finally I do think the country has an external image problem as being difficult to  travel in

    Finance

    Harrods Bank sold to digital challenger Tandem | City A.M. – I guess that’s one way to get a banking licence

    Media

    Financial Times Returns to Apple’s App Store After Six-Year Hiatus – WSJ – HTML versus native app; HTML lost

    YouTube in China is hard – Steemit may save my career — Steemit – interesting comments on the effect of the adpocalypse on YouTube creators

    Jon Ronson on bespoke porn: ‘Nothing is too weird. We consider all requests’ | The Guardian – much of it isn’t ‘porn’ but ways of working through issues

    Retailing

    The Secret Life of the City Banana – NYTimes.com – amazing complexity in the supply chain

    What the Apple store has to teach us about the miserable future of the electric car — Quartz – I don’t even think Apple’s instore customer service is a good model for Tesla

    Security

    The Kronos indictment: Is it a crime to create and sell malware? – The Washington Post – interesting analysis of the charges agains Marcus Hutchins in terms of intent and level of proof required

    Technology

    How This U.S. Tech Giant Is Backing China’s Tech Ambitions – The New York Times – the tricky path taken by Qualcomm (and Intel), what happens when China feels it can move forward without them?

    This fast robot will make Adidas shirts cheaper – and kill hundreds of jobs | The Next Web – this pulls a drawbridge up on countries looking to industrialise and move from the 3rd world into the 2nd world

    A Google employee’s viral anti-diversity memo shows America’s political divide has spread to Silicon Valley — Quartz – lack of dialogue in political and social life

    Wireless

    Fiction: Who Killed Windows Phone? – Monday Note  – Microsoft culture did it. Culture is dangerous; under our field of consciousness, it sneakily filters and shapes perceptions, it’s a system of permissions to emote, think, speak, and do.

  • Living with the Apple Watch

    I got the first iteration of the Apple Watch and managed to put up with it for about 48 hours before giving up on it. I have managed to persevere with the the Apple Watch 2.

    Apple managed to speed up the performance of glanceable content, but it still doesn’t have the use case nailed. Watch 2 tries to go hard into fitness, which is a mixed bag in terms of data and accuracy. I am not convinced that it is any better than Fitbit and similar devices.

    They did improve the product in two design areas. The Nike straps make the watch less sweaty to wear on your wrist. It is now comparable to wearing a G-Shock. They also managed to life-proof the Watch. You can now wear it swimming (but I wouldn’t advise snorkelling or scuba diving) and in the shower.  The battery life is still meh.

    I upgraded the OS to watchOS 4 public beta but haven’t managed to use the Siri powered contextual face yet. As a concept it promises to be a step in the right direction to provide the kind of transformation wearables needed.

    watchOS 4 made me realise something that had been nagging me for a while.

    The Apple Watch doesn’t have any personality, or at least traits of a personality that I’d care about. It’s a detail that disappoints me. Mostly it’s invisible as a device, with the occasional glances. It gives me the occasional messages that sound like a vaguely resistant teen or like bursts of micro-aggression.

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    It wouldn’t take that much effort to have a bit more manners or personality in the copywriting. How about some icons?

    Susan Kare was the icon designer for original Apple Mac, back in 1984. She came up with icons that were useful and gave the machine a personality. You got a sense of the personality behind the developers who created the machine. This was the kind of detail that Apple was known to obsess over.

    dogcow

    Some of the icons like the dogcow, the bomb and the sad mac became iconic shorthand amongst Mac users. The dogcow was used in printer utility to show page orientation.

    Like the early Mac, the Apple Watch doesn’t have a clear killer app and defined use case. It would benefit from manners, humour or even a bit of Siri wit. What’s more using well designed icons would reduce the effort in terms of product localisation.

    You could argue that limited device resources don’t allow it. But I don’t buy that theory, an Apple Watch has more memory and computing power than the original Mac. I think its about that legendary attention to detail that Steve Jobs had (and drove everyone else made with. Apple has tried to codify this in their process, but you can’t bake in quirky obsession.

    I guess I am old school Apple. I use an iPhone because it works well with my Mac, rather than the other way around. I still come across things where I see ‘Ahh, Apple’s thought about…’ in my Mac. My iPhone is a portable extension of my data, and doubles as a mobile modem for the Mac as needed; it gets in as the Mac’s plus 1.

    By comparison the Apple Watch has less of a connection to the Mac and leeches off the iPhone. For a product that has little use case, it needs to work harder at building loyalty through my relationship with it as a device.

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