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Per Eklund + other things

Published: (Updated: ) in china | 中國 | 중국 | 中華, culture | 文明 | 미디어와 예술 | 人文, gadget | 小工具 | 가제트 | ガジェット, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー by .

Per Eklund Feast your eyes on Per Eklund’s record breaking ascent of Pikes Peak back in 2001 in a car that looked superficially like a Saab 93. It weighed just 1,000Kg and had 850BHP and four wheel drive. Eklund was 55 when he did this and still drives today alongside peers like Stig Blomqvist. Per […]

Links of the day | 在网上找到

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, business | 商業 | 상업 | ビジネス, china | 中國 | 중국 | 中華, consumer behaviour | 消費者行為 | 소비자 행동, design | 設計 | 예술과 디자인 | デザイン, economics | 經濟學 | 경제학 | 経済, finance | 은행업, hong kong | 香港 | 홍콩 | 香港, innovation | 革新 | 독창성 | 改変, luxury | 奢華 | 사치 | 贅沢, marketing | 營銷 | 마케팅 | マーケティング, media | 媒體 | 미디어 | メディア, security | 保衛 | 정보 보안 | 情報セキュリティー, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー by .

Microsoft and partners revive Mac vs PC ads — without mentioning Mac – CNET – This is all a bit odd. If you’re going to do a competitive comparison you have to mention the competition. That and the humour was why the Mac vs PC ads worked. Not mentioning them looks like Voldemort like fear in […]

Nielsen TV data + more things

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, china | 中國 | 중국 | 中華, consumer behaviour | 消費者行為 | 소비자 행동, gadget | 小工具 | 가제트 | ガジェット, japan |日本 | 일본, legal | 合法的 | 법률학 | 法的, marketing | 營銷 | 마케팅 | マーケティング, online | 線上 | 온라인으로 | オンライン, telecoms | 電信 | 통신 | テレコム, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー, wireless | 無線 |무선 네트워크 | 無線 by .

Facebook and Google, Two Giants in Digital Ads, Seek More – The New York Times – Facebook combining Nielsen TV data, treating its ads like TV. and Google plays catch-up with targeting by email address. I think that this doesn’t make a lot of sense from a data perspective. But I can understand why Nielsen TV […]

Agencies in US + more things

Published: (Updated: ) in china | 中國 | 중국 | 中華, consumer behaviour | 消費者行為 | 소비자 행동, finance | 은행업, gadget | 小工具 | 가제트 | ガジェット, legal | 合法的 | 법률학 | 法的, marketing | 營銷 | 마케팅 | マーケティング, media | 媒體 | 미디어 | メディア, online | 線上 | 온라인으로 | オンライン, security | 保衛 | 정보 보안 | 情報セキュリティー, telecoms | 電信 | 통신 | テレコム, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー, wireless | 無線 |무선 네트워크 | 無線 by .

U.K. Marketers Will Use Fewer Agencies by 2020, Report Says | Advertising Age – focused on doing prospecting and CRM in-house. Agencies will shrink because its not that hard to media plan if you’ve decided on Google and Facebook. (Not the smartest play, but one that inhouse marketers are increasingly adopting). More marketing content here. Apple […]

NSA spying + more things

Published: (Updated: ) in japan |日本 | 일본, legal | 合法的 | 법률학 | 法的, luxury | 奢華 | 사치 | 贅沢, security | 保衛 | 정보 보안 | 情報セキュリティー, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー, wireless | 無線 |무선 네트워크 | 無線 by .

Former MS privacy chief warned of NSA spying | Telecom Asia – The issue is that most privacy laws were drafted to cover communications, not computing and that technically it is possible to encrypt data and store it securely in the cloud. However, that is not possible if one wants to compute with that data – NSA […]