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Coca Cola marketing stunt

Published: (Updated: ) in marketing | 營銷 | 마케팅 | マーケティング by .

Coca Cola, the troubled beverage company is in the midst of a major marketing promotion to try and bolster sales of its signature drink. Throughout the US, Coca-Cola has put 120 special cans into multipacks of original Coke. These cans look like a Coke, feel like a Coke, but instead of the secret formula contain […]

Ivan Seidenberg downfall?

Published: (Updated: ) in business | 商業 | 상업 | ビジネス, economics | 經濟學 | 경제학 | 経済, innovation | 革新 | 독창성 | 改変, media | 媒體 | 미디어 | メディア, technology | 技術 | 기술 | テクノロジー, telecoms | 電信 | 통신 | テレコム, wireless | 無線 |무선 네트워크 | 無線 by .

Who is Ivan Seidenberg? Ivan Seidenberg is head of Verizon, a U.S. telecoms company based in New Jersey, they jointly own one of the U.S.’s largest mobile phone operators with Vodafone and are provide landlines to Americans living on the eastern seaboard. They are a direct descendant of the Bell Telephone Co. a former telecoms […]

Howard Dean

Published: (Updated: ) in culture | 文明 | 미디어와 예술 | 人文, ideas | 想法 | 생각 | 考える, online | 線上 | 온라인으로 | オンライン by .

Howard Dean was feted by the media before the nominations started, because of a vocal and visible core of supporters, but then disappeared as the votes were cast. IT Conversations has a very interesting recording of a speech by Joe Trippi who was responsible for Howard Dean’s democratic party campaign at the recent O’Reilly Emerging […]