Ged Carroll

Search results for: “sony”

  • That was 2005

    January 2005

    Bez won Celebrity Big Brother, ten years after the peak of the Happy Mondays. London creative team Lee and Dan made an Al Qeada inspired calling card for Volkswagen that managed to leak out on to the web. Analysts at Credit Suisse First Boston won the monthly award for stating the bleeding obvious. We did a bit of homegrown analysis with the help of information from Popbitch to work out just how much News International made from the Prince Harry Nazi pictures. We also found that the Watchman character that the rc personality most resembled was The Comedian, more details on testing your Watchman Personality Inventory here.

    February 2005

    Words of the month were Mum Truck and KAGOY (kids get older, younger). Hunter S Thompson killed himself and half the media world pretended that they were avid readers of his work. The books of the month were Michael Collins by Tim Pat Coogan and The Electric Kool-Aid Acid Test by Tom Wolfe (another pioneer of the gonzo school of journalism). The US Army released details around its successful word-of-mouth marketing campaign to attract recruits. America’s Army a realistic 3D game garnered interest in soldiering as a career and was far more fruitful than their television advertising campaigns. Bob Cringely highlighted how 25 billion USD needed to be invested by VC funds in the next 18 months or else they would lose their management fees. This of course wouldn’t have anything to do with the bubbling up of Web 2.0 would it? Carly Fiorina was finally ousted from H-P much to the relief of its employees. Sci-Fi London hosted a fantastic all-nighter of Shaw Brothers classics including Super Infra Man and Monkey Goes West.

    March 2005

    renaissance chambara turned 1 years-old. Forrester mapped out trends in consumer electronics for 2005. March’s word was Search Arbitrage. Seymour Hersh highlighted the Pentagon’s plans for axis-of-evil club member Iran. Hersh’s pioneering journalistic approach contrasted with general media malaise. The Sony PSP picked up a lot of interest on the web with some hailing it as the new iPod, I don’t think so…. And most importantly the rc towers local pub got recognised as Pub of the Year by the Evening Standard.

    April 2005

    PR gossip blog Spin Bunny was shut down for the first time as an unnamed PR agency called in the lawyers. Red Bull’s Art of Can exhibition brought a bit of culture to the Truman brewery. Word of the month is Kronenbourg. H-P manages to launch survey results that make them look foolish. There was less content overall as we were burning the midnight candle at work.

    May 2005

    Flying Records, one of the UK’s foremost dance record shops finally closed its shutters after ten years at the forefront of the scene, however its spirit lives on as Andrew Baker now champions new tracks online working for distributor Goya Music. Palm launched the LifeDrive and it didn’t look that impressive compared to an iPod, retail therapy was thus avoided. Michelle Delio was found to have made up some of her stories that she contributed to Wired News. The word of the month was Sachet Marketing.

    June 2005

    Country Music Television appoints a vice president of Dukes of Hazzard in a brilliantly executed PR campaign to promotes its re-runs of the original series. Omega releases its Planet Ocean watch – the watch that the Seamaster should be. WTF Apple goes Intel! Web 2.0 starts looking bubblicious. It was a few months since the Miami Winter Music festival and the Ibiza season was just starting to kick-off so a bumper month was had in the vinyl stakes. Michael Jackson is found not guilty, but the court of public opinion isn’t so sure. The word of the month is Mommy Consultant, Burson-Marsteller’s phrase e-fluential missed out because it was too close to effluent and we wouldn’t want you to be under the opinion that we thought all bloggers were full of sh!t now would we?

    July 2005

    Cracks start to show in the eBay edifice. Fatigue for consumerism starts to set in. Coke rolls out their Love poster campaign, arguably the best piece of creative this year. The ongoing rising price of oil gives Hubbert’s Peak a mainstream audience as consumers wake up to the fact that oil isn’t going to get any cheaper or more plentiful. The New York Times celebrated the tenth birthday of e-commerce.

    August 2005

    Wired issues its ten-year netrospective ‘celebrating’ the original of the bubble with the Netscape IPO. Citizen journalism sees its first cynical cash in with the launch of Scoopt, a picture agency for the general public and their camera phone. Paparazzi sleep easy though. Music industry bodies blame everybody but themselves for the continued under-performance of their industry. Bob Cringely launches his NerdTV series of interviews and Stussy’s 25th (XXV) anniversary collection is full swing. Towards the end of the month I managed to survive Silicon Valley. In Utah, the heavy mob is used to deal with kids listening to repetitive beats in an incident rather like the infamous police raid in Nelson near Blackburn back in the day. I am sure American’s everywhere feel safer already. The harvest of quality dance music on an acid house tip.

    September 2005

    Chigger is the word. Nick Love’s film The Business reminds us why the 1980s were so good and so crap at the same time. Palm previews a Windows device, Dell stumbles and I try hard not to snigger, its especially hard when some bright spark calls Dell’s answer to the iPod Shuffle the Dell Ditty and styles it like a Ronson lighter. Apple launches the iPod Nano and gadgeteers recoil in horror from the Motorola ROKR. Nestle re-releases the Texan bar. Geek-in-chief at Sun Microsystems, Jonathan Schwartz, appeals to the troops to stop leaking confidential news via their blogs; via a blog!

    October 2005

    Designers Burro shut up shop, while Criminal opens a Covent Garden boutique and Matmos see sense and re-release the Telstar lamp. Disgraced analyst Harry Blodgett starts his own blog. Super Southerner is the phrase of the moment. Spin Bunny gets shut down for the second time, this time it looks like its permanent as the entire site is removed from Typepad, speculation is that a South Bank based agency was responsible for letting loose the dogs of law. The tune of the moment is Tiger Stripes – Spirited Away. In a pre-Halloween push Burger King’s clumsy viral marketing efforts get unmasked by Slate.

    November 2005

    Lynx launches a bespoke perfume in conjunction with Oki-Ni, research shows that music downloads have plateaued proving the proving the point that you can only buy so much crap. Talking of crap, Hypercolour looks like it may be making a come back. AOL makes its first interesting move in years by taking TV to the web and my even have a good business model. The word is Shorty (at least according to DJ Tim Westwood).

    December 2005

    Christmas comes in with a whimper and Sony messes up a street marketing campaign for the PSP. rc floats the concept of a media bond and futures market to capitalise on the digitisation of content, the long tail and too much sloshing around waiting to be invested. Bootlegs mixes of Aretha Franklin and Pink Floyd move the feet so that the mind will follow. The word of the month is Uncanny Valley. Designers Terratag have some awesome gear in their latest fashion collection. Amazon take a Hermann Goring approach to email marketing in the final run-up to Christmas. A brief trip to Ireland left me with a number of contradictory observations about the state of the Celtic Tiger.

    Image courtesy of Sanrio. More related content here.

  • PSP + more news

    PSP

    The PSP has fired the imagination of grass roots developers already, which bodes well for its competition from Gizmondo – the Tiger and Microsoft-backed alternative. Nintendo’s DS doesn’t make claims to be any form of ‘convergence device’, but an honest mobile games console which focuses on playability rather than speeds and feeds. iPSP allows you to synch music with iTunes, carry your iPhoto library around with you and back up game data on to your Macintosh. Whilst Sony would probably not approve of this close linkage between the PSP and Apple’s iLife suite, it will not harm sales of the device amongst generation iPod.

    Expect sales of PSP movies and Sony Connect sales to be on the low side as PSP early adopters rip from their DVD and MP3 collections instead. Sony’s best option as with games is to go for exclusive movie and music content for the PSP.

    Folksonomy

    Folksonomy seems to have caught the imagination of both News.com and Charles Arthur’s contribution of netimperative. Yahoo’s purchase of Flickr is seen not only as a way of getting hold of a great info-imaging service, but also of harnessing a grassroots approach to creating true contextual searching.

    Mobile TV

    According to the Global Telecoms Business top five stories newsletter that NTL and O2 have announced which TV channels will be available to the 350 test subjects during their six month-long trial in Oxford. The 16 channels involved come from BSkyB, Chart Show TV, Discovery Networks Europe, Shorts International and Turner Broadcasting.

    Customised Nike sneakers

    In New York, Nike has extended their design your own trainer programme to billboard signs that you can manipulate via phoning a free phone number. Your specification can be shared via an SMS message. There is still no option to allow people like Jonah Peretti have Sweat Shop sewn on his set of trainers.

    8vo: On The Outside

    Finally ‘8vo: On the Outside’ is going to be launched. Written and designed by Mark Holt and Hamish Muir, based on their work designing for the likes of the famous Hacienda nightclub and changing and its influence in the emergent typographically-led design movement in the UK during the late 80s and through the 90s.

  • Audrey 3Com net appliance

    Bob Cringely wrote an interesting article about the need for internet appliances such as 3Com’s Audrey to provide internet access for the slow adopters and laggards. internet appliance were orginally muted as an idea by Larry Ellison of Oracle as part of his network computing vision. They failed because of the topsy turvy economics that have driven PC growth, though one could argue that the iMac incorporate the spirit if not the technical specification of an internet appliance. Bob’s discussion reminded me of the small time I worked on 3Com.

    I got put on the Palm pan European PR account when the company had been spun out from 3Com and Audrey was on the horizon, my predecessor worked on Palm as part of the 3Com portfolio. Part of the reasons discussed internally for this was that Audrey had the potential to eat Palm’s lunch. Audrey was based on a more modern operating system. Even by 2000, Palm realised that its current operating system was in need of a replacement.

    Unlike Audrey, It couldn’t multitask and involved kludged layers of abstraction to work. When it worked it was brilliant. But it wasn’t ready for a connected online future and the greater demands that we will put on mobile computing devices. The upper layers of the operating system providing the user experience and handwriting were the real genius in the PalmOS.

    The lower levels were off the peg software from the mid-1990s. Back then we didn’t even have multi-tasking in Macs and most installed versions of Windows. Indeed Palm went on to buy Be Systems, who provided the software and expertise behind Sony’s eVilla internet appliance.

    Now PalmOne has different things to worry about, like how to stop Microsoft’s kamikaze antics in the handheld and mobile space. It is interesting that PalmSource has had to go and purchase a mobile Linux company due to client demand. More content similar to Audrey here.

    Revisiting this post in 2022 on the Audrey 3Com net appliances reminded of how Robert X Cringely in his book Accidental Empires talked about innovation in terms of surfing waves. Picking a wave too early would mean that you wouldn’t get much of a ride, picking it too late would leave you wiped out. Audrey was a ‘too early wave’. A stable multi-tasking operating system with easy single purpose apps is the basic technical specification for the iPad that my parents use to keep in touch wit me and the the world online. Superficially Audrey resembled the appliance like computing experience of the early iMac where everything you needed was in the box, but the iPad was its true successor as a communal communications and content consumption device. If that doesn’t sound like Larry Ellison’s net computing device and the Audrey I don’t know what does.

  • Thumb Drive Gospel

    To understand the thumb drive you have to understand computer memory. In the beginning there was memory, and it was called flash. It was small, expensive but convenient and the geeks saw that it was good.

    What is a thumb drive?

    Research done at Microsoft recently found that much of the time the most effective way of moving files around was via the sneakernet. A thumb drive is a small pocket sized device that have no moving parts and can store almost as much information as a CD-R. They use flash memory to hold the data and connect to a computer via a USB port. They generally can get on to all but the most locked-down computers and can be used to remove or transfer computer files. I use a 256MB Sony MicroVault.

    Why do I need a thumb drive?

    Your work computer doesn’t have a CD writer and you want to move a presentation or work on it at home. You could run an FTP server and move the files electronically, but this could be hacked, it is also hard for your average user to set up and relies on your broadband service provider to not fall down at the wrong moment. Its cross platform, I can use mine on my Mac and PCs at work

    Cover thy ass

    A friend of mine recently ended up in court. The wrangle ended in their favour but it could have been avoided. At the time, redundancies were on the cards and they had developed a business plan in association with another friend regarding the possibility of setting up a new business. The time past and all that was left of the idea was a pipe dream on an spreadsheet that was stored on a network drive that had backed up their email account. Years later when their employer wanted to get rid of them, they used the file as evidence in a legal move to get them out the door. Anything like this, do on a thumb drive if you have to use a work computer at all. More related posts here. 

  • Apologies and Connection

     Since my last post there have been lots of interesting things happening like the media being surprised that systematic torture has been occuring in Iraq. I’ve got some news for you its war, that means that its dirty, bloody and thoroughly unpleasant – try reading the works of Wilfred Owen or watching the Battle of Algiers to get a sense of how nasty it can get.

    On RTE radio one this morning, they had an expert comment about some CIA torture manuals that had been found. The main themes were that you used peoples fear against themselves – rather than torturing them, use the threat of torture because people had a greater capacity to withstand pain than they realised. This approach makes sense given established behavioural bias towards risk aversion. Risk aversion is one of the key cues used in behavioural science, it doesn’t surprise me that it manifests itself in this scenario as well.

    Sony has launched its Connect service, a rival to Apple’s iTunes Music Service. According to the Washington Post the service is ‘unworthy’ of the corporation who gave us the Walkman(TM). If it gets the kiss of death from Walter Mossberg at the Wall Street Journal you can bet your bottom dollar that there will be more salarymen falling on their swords than a Kurosawa samurai film. As the New Yorker put it: “someone whose judgment can ratify years of effort or sink the show.” More media related content here. 

    Lastly owe those of you who read this blog regularly an apology. I have not been contributing here much because I am in the middle of selling my house and moving closer in to London. Any of you who have dealt with British estate agents will have felt my pain. More news on the woes of house buying in the future.

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