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John Naisbitt’s Megatrends was on the New York Times bestseller list when it was first published in 1982. Naisbitt outlined some big long term trends that he’d found as part of a decade of research. Hence the mega in Megatrends; though one could argue that macro may have been a more accurate term to use. […]
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Beauty trends is a bit tricky – there are generational and cultural aspects to beauty and standards. I’ve tried to tease out elements that will ripple around the world. Digital Beauty Chinese women use Meitu and other beauty apps to present the best versions of themselves with a virtual makeover. This goes from skin quality, […]
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David Brain has written a good PR trends piece over at his blog on Edelman’s recent results. In particular, David focuses on the PR industry’s reaction to those results (some find it amusing to see the class swot get a B-grade). There is a temporary amnesia of other agency group problems. Go and have a […]
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There are a number of people who have done great trends / predictions for 2018. I thought that I would focus on what I would like to see across three trends: innovation stuckness, lean web design, machine learning ethical considerations, buffer bloat and redefining what a technology start-up is. Smartphones are stuck in a period […]
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2017 internet trends report Mary Meeker’s 2017 internet trends report: All the slides, plus analysis | Recode – was the big thing to drop in my week. The key themes for me from the 2017 internet trends report were: More related content here. The Reflex remixes The Reflex remixes Gil Scott Heron. Nicolas was one […]