Warwick encourages students to blog

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The University of Warwick has managed to get its students to create over 4,000 via its own site for them.As well as providing valuable publicity for the university, allowing the university a way of getting an understanding the student body zeitgest, provides valuable grist for virtual social anthropoligists like Sense Worldwide, it allows prospective scholars to be Scobleized by current students ;-).

Any initative that helps reduce the communications generational gap currently opening up between prospective marketers and their younger future audience is very welcome.

Kudos to Drew at The Blog Consultancy.