Vistoe is a modular shelving manufacturer whose product was designed by German product designer Dieter Rams in 1960 and has been going ever since. Before sustainability was a twinkle in the environmentalists eye Rams realised how wasteful obsolescence was. He realised that it was bad design.
Obsolescence is a crime from Vitsœ on Vimeo.
What makes this truly fascinating is how this contrasts with Apple’s attitude to obsolescence. There are echoes in the styling of many Apple products from the Mac Pro tower units to the default calculator application on the iPhone that owe a lot to Dieter Rams work at Braun.
Yet Apple’s embrace of obsolescence is exemplified by how they have progressively eroded user serviceability in their product designs such as having no detachable batteries on their laptops and special screws securing the iPhone 4 together.