思想 | ideas | 생각

Great advice: knowing your marketing campaign works | 非常好的建议

Reading Time: < 1 minute

Wieden + Kennedy published a desktop wallpaper as a digital Christmas present for the blog readers based around one of their favourite Wiedenisms:
great advice
It sounds like a great test of whether a creative execution (whether it is a product, service or marketing) will actually work.

小工具 | gadget | 가제트 工艺学 | technology | 기술 无线网络 | wireless |무선 네트워크 电信 | telecoms | 통신

I like: Samsung Galaxy Y DUOS

Reading Time: < 1 minute

I currently have two mobile phones, an iPhone 3GS for all that stuff that smart phones do and texting. My second phone is a Samsung B5702 DUOS phone that does my voice calls. Its a great phone with a week long battery life and a space for two SIMs.
Samsung GALAXY Y DUOS Product Image (4)
With the Samsung Galaxy Y DUOS, it looks like I’ve been finally given a reason to upgrade. On the specifications the phone is a basic Android smartphone. But unlike the vast majority of dual SIM phones available it supports UMTS networks which gives you more options when you are roaming abroad on networks. It should be available early next year, but you will need to trawl Google and Amazon (I’d advise Amazon Germany) to find it as the mobile phone carriers won’t like it. More information on Samsung’s press room – the press release doesn’t give an exhaustive breakdown of the technical specifications and too much meaningless marketing platitudes.

初 | hygiene | 기본

Links of the day | 在网上找到

Reading Time: 2 minutes

Betting the Farm on US Takeover: Failed Deal Leaves Telekom Without a Plan B – SPIEGEL ONLINE – puts the Deutsche Telekom position in broader perspective

The 6 Pop Country Archetypes « Saving Country Music – genius someone should turn this into a TV series a la Portlandia

24/7 -Hyundai Motor | The Korea Blog – is it just me or does this remind you of Ford’s NEW EDGE design language?

Social media case study: Dettol in China | FreshNetworks London – great simple word-of-mouth case study from Dettol in China via Hamid at Fresh Networks

Windows Phone is Superior; Why Hasn’t it Taken Off? | cek.log – interesting analysis on why Windows Phone hasn’t been working that well. Reluctant carrier and hardware partners who don’t like being dictated to

DOCOMO and Five Companies to Set Up Communication Platform Joint Venture Company | Press Center | NTT DOCOMO Global – interesting collaboration on silicon design for mobile devices between Japanese and Korean players

China Restaurateur Finds Retention in Overlooked Corner: Intellectually Disabled – WSJ

Brazilian economy overtakes Britain’s

Mao’s past mistakes show need for open government – interesting piece in the Global Times calling for check and balances, whilst learning from the past. It looks like a middle way between the economic liberals and conservatives in Chinese policy

No Fiscal White Knight for China’s Distressed GDP Growth – WSJ – interesting piece on the Chinese economy, underestimates the Chinese government’s capacity for inventive solutions but interesting none the less

NEC wins Asia Pacific Gateway submarine cable system contract ‹ Japan Today – linking Southeast Asia and North Asia critical for economic expansion. Factories have been moving to the Southeast Asia so the communications infrastructure needs to cope too

Experian Hitwise – Christmas Day 2011 warms up shoppers for Boxing Day – (client)

Hologram-on-a-wafer may be the answer to the problem of bad 3D | The Verge – kind of like the MEMs that are in TI’s DLP chips

CES Pay for Play? No Way – a whole bundle of ethical issues in this PR campaign for LG by Ogilvy

Cee Lo Green Strikes Pop Star Gold, Without a Gold Album –

Sony, Samsung dissolve panel joint venture ‹ Japan Today: Japan News – why buy a Sony TV?

China market: Handset demand weak – manufacturers rather than just consumers, lunar new year falls in January this time around so expecting sales from now on

Scripting News: This is a Facebook-free Zone – start of a movement?

Nokia Receives $80m Settlement From Seiko Epson

A VC: Where To Find Your Future Customers/Users – future growth markets for web / mobile services