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市场营销 | marketing | 마케팅 铭记 | branding | 브랜드 마케팅

Childhood dreams made real

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My local supermarket: Budgens, has got this yard of McVities Jaffa Cakes in for the Christmas sale. As a kid, this would have been the stuff of dreams to me, alongside the white Porsche 911 photographed in the Athena poster on my wall.
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I imagine it was the stuff of childhood dreams for the brand manager as well.