Things that made my day this week.
I was bowled over by Chipotle’s assault on Big Food with its game Scarecrow and supporting film on YouTube. It’s like as if Pixar decided to become food activists.
The Irish language is something that Irish people have a love/hate relationship with. Along with Gaelic sports it bound the identity of the country together prior to, and after independence. On the other half, it isn’t easy to learn and not really that useful. In addition, the teaching materials and methods are pretty boring. An Irish language college and its teachers got pupils together to perform a translated version of Avicii’s Wake Me Up, bringing the language to life.
The video has been watched more than 2 million times in the space of a month; that’s roughly eight times more views than people who actually speak Irish.
Thanks to my friend Andy Woolnough, I came across Professor Elemental. It’s like as if Alan Moore’s The League of Extraordinary Gentlemen met the Juice Crew uptown.
I rediscovered Irdial’s Conet Project this week, I need to check if I still have the original CDs in my crates at my parents house:
Finally Mendeley; a tool that helped me through college assignments and book chapters has had an upgrade to become even more powerful, more information on the Elsevier Connect blog.