Pushing the reset button on heavy web pages

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I am continually gobsmacked by site with ludicrously long page load times because the web page is so big, often 50MB+. This takes an appreciable time to load even with a good broadband connection. On a wireless connected tablet, a mobile connection or in high latency fixed networks like China, consumers are incentivised to click away.

Taking a mobile first approach, encourages lean web design. On a fast network, these pages will load almost instantaneously.

More information
Not addressing the “Chinese Firewall” can haunt luxury commerce | Luxury Daily
18 pivotal web design trends for 2014 | Econsultancy
A Guide to Understanding Page-Speed Tests | WebMonkey