A Chinese internet giant has an app to help students cheat on their homework | Quartz – firstly is this cheating when we live in an internet enabled age and the collaborative aspect is a handy contrast to an education system that teaches kids by rote. Secondly it seems like a great way for Baidu to burnish its knowledge search credentials. Lastly what a great potential platform for ad targeting little emperors and empresses
It’s hard to put the scale of London’s property boom into words, so here are some charts | Quartz – looking at these numbers makes me feel really uneasy
Samsung, Nest, ARM and others say Smart homes need more than WiFi and Bluetooth, propose Thread IP6 mesh network | 9to5Google – interesting to see how this fits with ZigBee low-power Bluetooth etc.
Trust in Sponsored Content Runs Low | Marketing Charts – there are any number of reasons that this result could have occurred through poor survey design, however if it is true marketers, professional and amateur ‘media brands’ need to revise the way they do sponsored content to be more relevant and less salesy
StarHub encourages locals to donate unused talk time | Marketing Interactive – making a virtue out of the evils of telecoms bundling
China Mobile to quit WiFi rollout | The Register – didn’t make money
Your Selfie Idea Is Not Original. It’s shit. – Tumblr account says it so you don’t have to
Tencent’s WeChat offers personalized, real-world postcards in diversifying move | Shanghai Daily – interesting the ways in which Tencent is experimenting with integrating online and offline through baby steps
Retail review: J. Crew | SCMP.com – interesting issue around retail planning (paywall)
Are your Western Marketing Strategies Failing to Understand the Chinese Consumer? | LinkedIn – a lot of the time, yes
Just Like Facebook, Twitter’s New Impression Stats Suggest Few Followers See What’s Tweeted (Danny Sullivan/Marketing Land) – not terribly surprising given the stream of content
For Taylor Swift, the Future of Music Is a Love Story – WSJ There are a few things I have witnessed becoming obsolete in the past few years, the first being autographs. I haven’t been asked for an autograph since the invention of the iPhone with a front-facing camera. The only memento “kids these days” want is a selfie. It’s part of the new currency, which seems to be “how many followers you have on Instagram.”
A friend of mine, who is an actress, told me that when the casting for her recent movie came down to two actresses, the casting director chose the actress with more Twitter followers. I see this becoming a trend in the music industry. – This then begs the question what would a record label bring to the table for an artist?
Jellyfish Tank Installation Opens After Store Hours – PSFK – this is so cool, I like the mix of forms. It’s like something out of a William Gibson novel