Links of the day | 在网上找到

Reading Time: 2 minutes Fitbit becomes HIPAA compliant as it eyes more business customers | ZDNet – there are a whole range of ethical boundaries in Fitbit sharing health data with business customers Tencent Boards ‘Magic Blade’ Remake | Variety – interesting that Celestial is moving beyond back catalogue licensing to creating new content on the mainland Welcome to 1995 |… Continue reading Links of the day | 在网上找到

Cultural Strategy

Reading Time: 2 minutes I was recommended Cultural Strategy by a client to ‘better help understand their business’. The book is an accessible easy read as business books go. Cultural Strategy is written as a mix of theory and illustrative case studies. In the book, it’s authors Holt and Cameron propose that culture can be a key defining factor… Continue reading Cultural Strategy

Links of the day | 在网上找到

Reading Time: 4 minutes U.K. Marketers Will Use Fewer Agencies by 2020, Report Says | Advertising Age – focused on doing prospecting and CRM in-house. Agencies will shrink because its not that hard to media plan if you’ve decided on Google and Facebook. (Not the smartest play, but one that inhouse marketers are increasingly adopting). More marketing content here. Apple… Continue reading Links of the day | 在网上找到