Five for Friday | 五日(星期五)

Reading Time: 2 minutes

It had been a busy week with a couple of research projects becoming all consuming through the week. Here are the things that made my day this week:

BaselWorld left us with a plethora of new watches which belies the decline of the go-go days China luxury buying. Sales are down over 20 percent from what they were. This is actually back closer to a more normal market, but it fits in with technology journalists narrative that smart watches are going to eat the world.  The reality is more complex, even the most successful fitness bands have had financial problems.

It is too early to tell about Android and Tenzen powered efforts. Apple seems to be doing ok. The change does seem to have rattled Rolex a little – rather than moving at its own pace it seems to be listening more closely to fan demands such as this double red Sea-Dweller with a cyclops magnifier for the date shows.

Cheil London have cashed in on YouTube phenomenon ‘Korean Billy’ quite shrewdly

Kong Seong-Jae was a smart person to bring in in order to help with Cheil’s ‘Huawei-like’ branding for western audience and his appointment of Cheil London’s chief communications officer was a nice April 1, prank.

Really nice video by the local government promoting Hikone to domestic tourists in Japan.

Reebok China’s 80 year old ambassador Wang Deshun redefines aging, more about it on Dazed Digital.

Vintage Leeds club night have some of their best mixes up on Mixcloud, here’s one from Sasha