Search results for: “toyota”
-
Toyota Hilux & more stuff
Toyota Hilux This is spot for the Toyota Hilux was done by Saatchi & Saatchi New Zealand. I was reminded of how growing up in Ireland, people would pull up in their cars, vans, trucks or tractors like this and chat in the middle of the local market town. It touches on quirkiness, the diverse…
-
Japan Re-Emerges + more things
Japan Re-Emerges Japan Re-Emerges is Ulrike Schaede’s riposte to the neo-liberalist dogma that Japan is done. Since the bubble era finished, corporate Japan has been reinventing itself and building blue ocean strategies to stand up and out against the rise of China and South Korea. Schade has turned this journey into a book, Japan Re-Emerges.…
-
AE86 + more things
Toyota AE86 The rear-wheel drive AE86 model generation of the humble Toyota Corolla has a dedicated following. The cars were light, had twin-cam engines, a very balanced weight split and a limited slip differential. Back in the 1980s in Ireland they were a steady performer on the local rally scene. The AE86 because of its…
-
Morizo and more things
Morizo Akio ‘Morizo’ Toyoda, of the Toyoda family who made their first fortune designing automatic textile looms in the early 20th century and their second fortune as the founders of Toyota. During the week Toyoda-san is the chairman of Toyota Jidōsha kabushikigaisha. But in his spare time he liked to do circuit racing under the…
-
The Whole Earth Catalogue + more things
The Whole Earth Catalogue The Whole Earth Catalogue was a publication that sat at the centre of so many movements over the past six decades and its influence is still with us today. The publication was founded by Stewart Brand in 1968. Brand had been a participant in the counterculture and environment movement that sprang…
-
Value of reputation + more stuff
Value of reputation The value of reputation is something that various disciplines especially the public relations industry discuss ad infinitum. IPSOS have put together some interesting research and thinking that helps to quantify and shape the value of reputation. Previous discussions on reputation value that I have seen, haven’t had the same rigour behind them.…