Search results for: “edelman”
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Angry Britain + other news
Angry Britain Radicalised normal: how Britain fell to the conspiracy… – The Face – interesting essay. But one that I think under estimates the nature of what I’ve called angry Britain. Angry Britain don’t like the speed of change, they’re drawn from all classes of society. Angry Britain encompasses Where will angry Britain take us? Business…
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TSMC analysis + more news
TSMC analysis by DigiTimes Taiwanese technology industry publication DigiTimes has some some great ‘state of the industry’ analysis pieces. They have placed Taiwan Semiconductor Manufacturing Corp. aka TSMC at the centre of this. TSMC dossier (4): Technology contention among world-class leaders | DigiTimes – size of process is only part of the story. Interesting data…
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Cummings effect
The Cummings effect was named by The Guardian after former government advisor Dominic Cummings. Now famous for his unorthodox approach to sight tests. The Cummings effect describes how consumers have been testing the rules governing lockdown, often ignoring the government’s ‘stay at home’ instruction. “What is happening is people are beginning to flout the rules,…
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Electric car issues + more stuff
Tesla Model 3 Survey: What Owners Think About the Electric Car – interesting read, Toyota and VW Group will eat them alive as their electric car programme take off. I am not going into the dumb nature of Li-ion versus hydrogen powered vehicles… ‘Caveat Emptor:’ State Dept. Mocks Russian, PRC Weapon Sales In ‘Buy American’…
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Influencer marketing – what does the future hold
What does the future hold for influencer marketing was an event organised by PR Week that I got to attend last week. Below are some of the thoughts and key points that came out of the event. The Competition and Markets Authority They are responsible for enforcing The Consumer Protection from Unfair Trading Act (2008)…
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Planning and communications
Planning and communications: history (Account) Planning is a role focused on bringing the consumer into creative thinking. This then impacts channel choice as well. It started in advertising agencies in the mid 1960s. At the time account managers were using information provided by researchers. The problem was the poor and untimely use of the information.…
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Protect Hong Kong heritage + more
Officials in unprecedented move to protect Hong Kong’s heritage by creating new system to save modern buildings from developers’ wrecking ball | South China Morning Post – potentially big move, it would be interesting to see how this goes down with the developers. Protect Hong Kong heritage as a concept has picked up momentum over…
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3 year phone contracts + more things
Paying for Keeps | CC Insight – 3-year phone contracts will suppress smartphone market even further, that includes 5G handsets (the why 5G in a handset is a whole other question). 3-year phone contracts will also likely encourage SIM only shopping. More wireless related content here. MOFT – World’s First Invisible Laptop Stand – of…
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Kevin King + more things
Digital Chief Kevin King Quits Edelman After 14 Years – More recently, sources familiar with the situation also point to ongoing questions regarding the agency’s investment priorities. Famously, Edelman has hired more than 600 creatives and planners over the last three years, in a bid to better compete with agencies across the paid and earned media spectrum…