Search results for: “online culture”
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Clustomers
Intuit Mailchimp are brave in terms of the the approach that they take to their marketing and Clustomers is a prime example of this. Clustomers is a great campaign that builds on the frustrations that marketers face about segmentation and personalisation of communications. It is fantastically single-minded in its execution, which is what you want…
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Climate despair
I started thinking about climate despair last month as I was researching my post on psychotherapy + culture. Depth of climate despair The driver was a research report that appeared in The Lancet in December 2021. Researchers surveyed 10,000 respondents aged between 16 – 25, in ten countries across the Asia Pacific region, North and…
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Suncity + more stuff
Suncity If you’re of a certain age, you might think that Suncity is related to Sun City in South Africa. Both are in the gambling resort businesses but I don’t think that either are connected. Sun City is part of a pan-African hotel and resort group headquartered in South Africa. You might even remember remember…
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Enquire Within + more things
Enquire Within Upon Everything Enquire Within tends to appear in book collections for people of a certain age, or, where the book collector has inherited part of their collection. Spending time on the family farm in Ireland during my childhood, I used to see a copy of an early 20th century vintage sit next to…
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Geico advertising + more things
Geico advertising What prompted me to write about Geico advertising was a stream of news from marketing services companies about the state of technology company advertising. At the time of writing Stagwell are just the latest marketing services firm after S4, IPG, Omnicom and WPP have pinned declining profits on a reduction in technology company…
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Switching off + more things
Switching off Switching off as a choice is a relatively new phenomenon. A few blogposts ago I talked about how consumer internet usage started for me 25 years ago. Back then going online was an active choice. In my case I would have to travel to an internet café. Later I would have to dial-in…
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The politics of Prada + more stuff
The Politics of Prada The politics of Prada challenged what I knew about the luxury brand. I knew that Prada started off as a handbag company that then pivoted into apparel. I also realised that some Prada items probably borrowed from military clothing design and fabric technology, such as Prada’s iconic black Pocono fabric backpacks.…
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The Irish race + more things
The Irish race An interesting documentary from 1971 that explores the idea of ‘The Irish Race’ – it is one episode in a 10-part documentary series ‘We The Irish’. It features some of Ireland’s leading public thinkers at the time including Conor Cruise O’Brien and Seán Ó Faoláin. ‘Race’ as a term is more problematic…
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The British discount + more things
The British discount A number of things have happened that made me think about the idea of the British discount. A fund manager came out and said that UK equities were cheap compared to their counterparts listed on other stock markets and would likely remain so for a long time. There are a number of…