Search results for: “Nike”
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Dimensions of luxury
Dimensions of luxury as a post came together thinking about fictional influence account Gstaad Guy, Horizon Catalyst’s New Codes of Luxury report and Sense Worldwide’s Future of Luxury report. Dimensions of luxury breaks down into three areas which Catalyst calls: Nowadays, most luxury brands won’t fit neatly into these classifications. For instance the Swiss watch…
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CX research + more things
CX research IPSOS conducts CX research on an annual basis. They surveyed 1,000 CX (customer experience) specialists around the world about the current state of CX in their businesses. The IPSOS CX research painted a complex picture of organisations. Key take outs of the CX research: At the present time the majority of CX leaders…
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Gatekeeping + more things
Gatekeeping I wish gatekeeping was a thing back in 2005 and 2006 when I was working on the international launch of Yahoo! Answers. The problem that we had was getting people to contribute answers to questions. Gatekeeping and the exhortation to not gate keep is about sharing knowledge and opinions freely – an in real…
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Cyborg
I was started down the train of thought to think about the idea of a cyborg based on a discussion with my colleague Colleen with regards to the changes we had been seeing in consumer behaviour. With that in mind I thought I would reflect on what my understanding of what cyborgs are. Cyborg in…
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Patriotic Alternative + more things
Patriotic Alternative Patriotic Alternative wasn’t a name familiar to me when I first heard about them instigating a riot in Liverpool on Saturday night. It doesn’t take that much to create a ruckus in some of the poorer areas of Liverpool. I wasn’t particularly surprised by the burnt out police van; it sounds like a…
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Ukraine beta test + more things
Ukraine beta test I subscribe to all kinds of weird and wonderful newsletters to get content for these posts, the idea of a Ukraine beta test was inspired by this post on SOFREP: Combat Sandbox: Ukraine’s ‘MacGyver Army’Tests Western Weaponry | SOFREP. SOFREP is written a self-described team of a team of former military, intelligence…
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Joy of ownership + more things
Joy of ownership Visvim’s Toshiyuki Ueno in this film made in partnership with Porsche Japan, as we learn about the fundamental philosophy of ‘monozukuri’, or craftsmanship, behind the storied Japanese brand, as well as Ueno-san’s joy of ownership with long-lasting products. Ueno’s joy of ownership comes from products that are potential candidates of what I…
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KanDenko + more stuff
KanDenko KanDenko is a Japanese construction company that specialises in infrastructure. This advert communicates effectively what they do in a creative manner. KanDenko must have spent a good deal of money to have this film produced. But it is well worth it. Vintage Singapore Footage of Singapore‘s North Boat Quay circa 1983. This area has…
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ChatGPT + more things
ChatGPT The buzz in part of our office about Midjourney has subsided to be replaced by buzz about ChatGPT, rather than Christmas. ChatGPT is is a software application used to conduct an on-line chat conversation via text. ChatGPT was considered to be a superior example of a chatbot down to the power of machine learning…