If you want to work with Ged Carroll; the first thing you’ll need is proof of what I can do. Here are my basic credentials, with contact details at the back. You can download your own copy with additional information and embedded video content here.
Ged Carroll – work history
I started off my agency career in communications. I have worked with agencies, helping them develop successful new business pitches.
I have worked on brand marketing for a number of brands including:
- Bordeaux Wine marketing board (CIVB)
- Huawei (consumer devices and business-to-business product ranges)
- Mandarin Oriental
- New Balance (football)
- Procter & Gamble (SK-II)
- Sony (PlayStation and Mobile at different times)
- The National Lottery
- Unilever (Dove and Family Brands)
- Yahoo! – back when it meant something
I’ve done this work in the UK and Hong Kong. I focused on how brands present themselves through different channels from television adverts, cinema adverts, QR codes on trams, events, websites, Chinese and western social media networks.
As part of this process I developed teams and talent to do the work. These team members have gone on to hold senior roles at Edelman, Golin, Landor, Uber and MSLGroup. Together we won work from start-up and well known brands.
Work with Ged Carroll – getting in touch
I currently work as a consultant strategist and have done this for a number of creative and advertising agencies in London and Hong Kong.
For insights on things strategy and planning related, feel free to follow my blog.