Month: February 2019

  • To kill the truth by Sam Bourne

    To kill the truth is very much a book of our time. It explores the power of historical records, the alt-right and technology. The plot opens with a very current battle between ‘woke’ academia meets the polo-shirted, tiki torch-bearing far right. A former academic has gone to court in order to dispute our understanding of the slave trade and create a revisionist history.

    Historical records and accounts were picked apart to cast sufficient doubt on them. By using this legal standard record-by-record the mass of evidence is ignored. The truth becomes lies, rather like social political discussions over Brexit and Trump’s election.

    Untitled

    Then key establishments of historical record start to burn down around the world. Online repositories from websites to Google are brought to their knees by hackers. Into this mess steps a smart wonkish protagonist Maggie Costello. Maggie is tired of the political machine and gets pulled back in. Soon she suffers from online identity theft.

    Taking one side Costello’s gender for a moment. Costello feels familiar. This is partly because she is so similar to Dan Brown’s Robert Langdon and Tom Clancy’s Jack Ryan. Smart bookish heros who could see what the establishment couldn’t.

    The second parallel to Clancy’s work is that characters are secondary to the big ideas and technical wonders. And here lies the book’s achilles heel. Costello has obviously beeen developed as a smart vulnerable ‘woke’ hero. But she feels like a cardboard cut-out rather than a believable character. The androgynous nom-de-plume Sam Bourne hides the identity of Guardian journalist Jonathan Freedland. His wonkish credentials created a great high concept, but he hasn’t managed to create a character that we can root for.

    Enjoy the exploration of big contemporary issues, just keep our expectations low on the character development.

  • CNY 2019 – year of the pig

    CNY 2019 is the Chinese new year of the pig! The pig is the last animal in the 12 year cycle of the Chinese horoscope. People born in the pig year, would need to be careful this year according to tradition. The reason is that they offend Tai Sui, the god of age in Chinese mythology, and so have bad luck. I have been struggling to finish a project so haven’t managed to update here as much as I like. Hence a special post now:

    Proctor and Gamble’s Pampers brand focused on the stress that parents go through in order to get home for new year.

    Singapore’s POSB – a local bank took a more multi-cultural approach that reflects Singapore’s celebrations of Chinese new year. In tonality, you see similar work from other major Singapore brands like Singtel who talk about traditional ‘good Singaporean’ values. Fair play to POSB for providing a more diverse casting.

    Malaysian telco Maxis came up with this take for CNY 2019. This looks like it is referencing the god of good fortune and Chinese tradition. In terms of style, there is more than a touch of Stephen Chow type humour from his early Hong Kong films in this Maxis advert. Hong Kong’s film heritage still has an oversized influence.

    China’s national television network CCTV held its annual new year’s gala. This was the most spectacular part of the three hour show. The CCTV new years gala is a must watch event for mainland Chinese and their diaspora around the world. I know of Chinese students who gather together and watch the New Years gala together. The camaraderie of friends fills some of the void of not being home with the extended family of parents and grandparents. More China related content here and more on CNY 2019 here.