Ged Carroll

Genesis luxury car brand

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, design | 設計 | 예술과 디자인 | デザイン, innovation | 革新 | 독창성 | 改変, korea | 韓國 | 한국 | 韓国, luxury | 奢華 | 사치 | 贅沢, marketing | 營銷 | 마케팅 | マーケティング by .

In the space of a few decades Hyundai Motors have gone from building cars based on western and Japanese car manufacturers to having its own luxury marque: Genesis, that challenges Lexus and Mercedes-Benz. Genesis origins The Hyundai Grandeur was an executive saloon that they started making in 1986. It was basically a rebadged version of […]

Female voices impact + more news

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, china | 中國 | 중국 | 中華, consumer behaviour | 消費者行為 | 소비자 행동, economics | 經濟學 | 경제학 | 経済, fmcg | 雜貨業務 | 소비재 | 食料品事業, france | 法國 | 프랑스 | フランス, hong kong | 香港 | 홍콩 | 香港, ideas | 想法 | 생각 | 考える, innovation | 革新 | 독창성 | 改変, ireland | 愛爾蘭| 아일랜드 | アイルランド, japan |日本 | 일본, luxury | 奢華 | 사치 | 贅沢, philippines | 필리핀 제도 | 필리핀 제도 | フィリピン, security | 保衛 | 정보 보안 | 情報セキュリティー, technology | 技術 | 기술 | テクノロジー by .

Pinay female voices power The Philippines’ secret weapon against Chinese incursions | The Economist – having women radio operators seem to be more successful and less likely to rise tensions, seems to be down to training and the nature of female voices. It reminded me of how early HCI experiments by DARPA found that jet […]

Life Bread & other things this week

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, economics | 經濟學 | 경제학 | 経済, finance | 은행업, fmcg | 雜貨業務 | 소비재 | 食料品事業, hong kong | 香港 | 홍콩 | 香港, marketing | 營銷 | 마케팅 | マーケティング, web of no web | 無處不在的技術 | 보급 기술 | 普及したテクノロジー by .

Life Bread homage by craft beer brand Life Bread is a brand icon. For Hong Kongers the blue or red checked wrappers mean western style bread. Life Bread is as Hong Kong as the Lion Rock – a granite peak that overlooks the city. Life Bread became an emotive icon used in the 2019 Hong […]

A message from the future & things from last week

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, marketing | 營銷 | 마케팅 | マーケティング by .

Jolibee – a message from the future Filipino fast food restaurant Jolibee have created a series of films that tap into the zeitgeist. A message from the future captures Filipinos dreams for a post-COVID future, leaving hard times behind them. A message to the future is well worth watching, despite its efforts to pull at […]

PostScript + more things

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, design | 設計 | 예술과 디자인 | デザイン, economics | 經濟學 | 경제학 | 経済, gadget | 小工具 | 가제트 | ガジェット, marketing | 營銷 | 마케팅 | マーケティング, media | 媒體 | 미디어 | メディア, online | 線上 | 온라인으로 | オンライン, retailing | 零售 | 소매업 | 小売業, technology | 技術 | 기술 | テクノロジー by .

PostScript Adobe is dropping PostScript Type 1 font support. Be prepared for the change – huge move, given the amount of time that PostScript had been at the centre of design and print. There must be brands out there still using Type 1 fonts for standard print design work that haven’t changed style in 30 […]