Reading Time: 3 minutes A couple of interesting artifacts that I found online and wanted to share with y’all.First up, video conferencing, why is it so crap and what are you going to do about it? Ok, we’ve had video online, we’re now living in an age of pretty much ubiquitous broadband, why do we stop with using our… Continue reading Tech tales
Month: April 2006
Jargon Watch: Pokemonetize
Reading Time: < 1 minute Pokemonetize – To make money by appealling to the stupid human instinct to collect dumb things. Developed by Simon Willison in the bowels of our office in London and eagerly catalogued by prankster and tech strategist Tom Coates. The scary thing is that its a really articulate mission statement for any web 2.0 enterprise that… Continue reading Jargon Watch: Pokemonetize
PR masterclass
Reading Time: < 1 minute This special installment of PR masterclass comes courtesy of Popbitch email newsletter. How to use a celebrity to your advantage and maximise your publicity budget: 1. Have a new online gambling company? Look around for a popular, downmarket celebrity to front it. 2. Announce that Kerry Katona is the new face of your brand. 3.… Continue reading PR masterclass