I like: Personas | Metropath(ologies) by Aaron Zinman

I came across this project at MIT Media Lab by Aaron Zinman. I really like the way it represents what a search term is about rating it against a pre-defined taxonomy of categories. The process of scanning the data was transparent and facinating to watch.

persona

I took a screen shot whilst the process was running.

persona finished results

Here is the finished article.

Links of the day

Is @Microsoft ready for twitter success? @ Snark & Awe – Doug Winfield dissecting Microsoft’s current Twitter activity. Doug knows what he is talking about, having an insight into Microsoft working agencyside as the digital champion on the Microsoft account at Waggener Edstrom

Nielsen Report: How Teens Use Media | June2009

Why Should I Engage in Social Media?

Security in-a-Box

FT.com / Columnists / Tyler Brûlé – Inert interns need not apply

Magid: The digital world needs some etiquette help – SiliconValley.com

Q&A: Tamara Littleton on online moderation | Blog | Econsultancy – Good interview with Tamara. I had the pleasure of being on a panel discussion with her a few years ago, extremely smart stuff on moderatioon

Luxury Brands Look to China – Conversation Starter – HarvardBusiness.org

Xtranormal | Text-to-Movie – something that I need to check out

Myspace to Facebook – white flight?

All change in the UK: Orange announces iPhone 3G/3GS agreement | Mobile Industry Review

Entrepreneurship Corner: Stanford University’s free podcasts and video clips of entrepreneurial thought leaders and innovators from Silicon Valley. – really good videos about transformational innovation

Expansys’ Most Wanted

Expansys’ Most Wanted, originally uploaded by renaissancechambara.

Expansys sent through a marketing email highlighting what they described as ‘Most Wanted Gadgets in 2009’. I must admit only one out of six items made my own personal desire list, but what do I know.

What would be your half dozen ‘Most Wanted Gadgets in 2009’? Here’s my six for starters:

Google’s celebration of Confucius’ birthday

Google’s celebration of Confucius’ birthday, originally uploaded by renaissancechambara.

I really like the logo that Google has posted this morning to celebrate the birthday of Confucius.

Sharing online

I am a collector. Its an intrinsic part of me. I have a bookshelf full of books, a collection of mechanical watches, a garage full of vinyl records and a collection of interesting web links online here. I am slightly different to a hoarder in that I am quite happy to let stuff go. I recently cut my watch collection right back as my interests had changed in the types of watches that I liked.

new delicious save page

It is a similar story with my music collection, in fact the only thing slowing my thinning out my collection is the fact that you literally can’t give the stuff away on eBay at the moment and secondhand record shops will charge you to take the stuff off your hands as the recession has crushed people’s discretionary income.

I have over 9,000 links stashed away on delicious. I don’t need to clear things out because delicious has infinite room to all intents and purposes. Delicious also allows me to find people who are likeminded and do the online equivalent of shoulder surfing to take a peek at their bookmarks. For instance my friend David Rout is a great photographer, so I will pay attention to photographic-related links that he has. It has and will continue to attract collector types like me.

It makes me wonder whether early adopter-types are collectors (of beta version experiences)?

This is different to the sharing that happens on social networks which are closer to passing around dishes at a dinner party as a way of spurring interaction between guests. This is probably why the statistics in this comparative research on the way consumers share websites is of limited value.

Probably the most significant change in statistics is the surge of Live Bookmarks and Yahoo! Bookmarks in market share despite better products out there like delicious and Google Bookmarks. These show that the portals have managed to sell bookmarking to their heavy users (I am guessing through toolbar downloads) whilst the early adopters have kept with their own personal favourite tools.