My week was dominated by Social Media Week. I got to see Battenhall’s opening presentation and catch up former colleagues from past agency and in-house lives. I am gutted that I didn’t get to see Ogilvy’s presentation on Twitter cards so will have to make do with Slideshare:
The Eagles are known for being difficult. For instance, it is impossible to clear samples or have the tracks played on television. David Letterman takes them to town:
JJ Abrams reinvigoration of the Star Wars franchise includes a Millennium Falcon with a Batman tumbler easter egg
I love this advert for Hong Kong app / service GoGoVan; chock full of memes and Hong Kong cultural references.
Finally Slate wrote a great ode to the font Futura.
Keybase – ‘Keybase is a website, but it’s also an open source command line program’ – outlines one of the key problems with encryption right there for widespread consumer adoption
iPhone 6 Is the Most Durable iPhone Yet, Says Insurer – WSJ – you would need to do a larger sample of phones for statistically significant sampling
LOOK Google gamifies search with Google Mo Lang | Marketing Interactive – interesting Google tactic to increase usage
Facebook Earns 10% of Digital Ad Dollars, More Than Any Other Online Platform | Adweek – a third of global social spend is in APAC
MIT Students Battle State’s Demand for Their Bitcoin Miner’s Source Code | WIRED – it’s all a bit weird
The free wifi war’s security edge in China | WantChinaTimes – interesting that Chinese internet companies are rolling out free wi-fi. Where does this leave the likes of China Mobile?
Line temporarily cancels its IPO | Techinasia – avoiding the kerfuffle around Alibaba
The Athens Affair – IEEE Spectrum – anatomy of the Vodafone Greece hack. Very Snowden-esque
Apple – Press Info – First Weekend iPhone Sales Top 10 Million, Set New Record – take this with a pinch of salt may have something to do with not all markets being address which has driven demand and scarcity
VML China acquires Teein, fills hole in social media capability – Campaign Asia – really interesting that IM2.0 didn’t already have social and used to outsource it. VML in China is formidable
What Chinese brands know that MNCs don’t – Campaign Asia – marketers targeting too small a segment of Chinese middle class. Don’t really get Chinese middle class dynamics (paywall)
Microsoft no longer Trustworthy | The Register – interesting that it is getting shut down, I suspect integrated is a better way of looking at it
One in five Hongkongers may emigrate over political reform ruling | SCMP – no they won’t and the people who feel the most strongly about this are in the least good position to leave
Luxury brands in a quandary as China’s wealthy young develop resistance to bling | The Observer – picking Wendi Deng as an ambassador won’t do anything for their appeal to a Chinese market and they could have got more contemporary than Gong Li (gorgeous as she is)
As the five areas were presented, I mind mapped them all out
