Five for Friday | 五日(星期五)

What a week we’ve had, I was thankful that I wasn’t affected by the latest hacking which took out WPP’s agencies around the world. It would have been an unproductive week. Let’s get on with the things that have made my day this week: Ten years of the iPhone. The iPhone was announced ten years […]

Links of the day | 在网上找到

We Analyzed 100 Million Headlines. Here’s What We Learned (New Research) | Buzzsumo – probably the most depressing post on data driven content strategy in a while. (Rocks with head in hands whilst having no respect for audience) Nestle Targeted by Dan Loeb in Activist’s Biggest-Ever Bet – Bloomberg – Third Point up to its […]

Thinking about Marcel

Publicis Groupe announced two things in the past week that caught the attention of the industry: Withdrawing for 12 months from all promotional activity spend including the Cannes Lions awards A Groupe-wide 12-month digital transformation fronted by a personal assistant app You can’t look at either in  isolation, they are both linked together. Why the […]

I like: Dave Finocchio, CEO of Bleacher Report on media and sports business

Great points on Facebook through to sports team owners No surprises on what is said about Facebook. The fickleness of millennials with regards sports is interesting, it did make me wonder if this also plays through for supporters of English Premier League teams. Fantasy sports leagues aren’t engaging as it had been for older generations. […]

Links of the day | 在网上找到

Harbin beer and Starcom join hands to push China’s e-Sports | Marketing Interactive Brands are learning millennials’ language for luxury: “organic,” “sustainable,” “ethical” — Quartz – oh god Owl Labs Meeting Owl – cute product design for… – I am reminded of the wood cut faces on the beneath the facias of old Nokia 5110 […]