Things that made my day this week

Reading Time: 2 minutes Mastertape volume six by The Reflex was on heavy rotation for me over the past few weeks. Mastertape volume six is up to The Reflex’s usual high quality. Valerie Plume’s ‘Undercover’ ad makes use of her CIA heritage in a political ad that breaks new ground. It feels like a high quality television trailer. Plume’s… Continue reading Things that made my day this week

Influencer marketing – what does the future hold

Reading Time: 5 minutes What does the future hold for influencer marketing was an event organised by PR Week that I got to attend last week.  Below are some of the thoughts and key points that came out of the event. The Competition and Markets Authority They are responsible for enforcing The Consumer Protection from Unfair Trading Act (2008)… Continue reading Influencer marketing – what does the future hold

ICYMI | 당신이 그것을 놓친 경우에 대비해서

Reading Time: 3 minutes Looking back at the Snowden revelations – A Few Thoughts on Cryptographic Engineering – The brilliant thing about the Snowden leaks was that he didn’t tell us much of anything. He showed us. Most of the revelations came in the form of a Powerpoint slide deck, the misery of which somehow made it all more… Continue reading ICYMI | 당신이 그것을 놓친 경우에 대비해서