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I started thinking about the latest developments in luxe streetwear after leafing through the FT to see the following advert marking the proposed purchase of Stone Island by Moncler. (Stone Island had already sold its parent brand CP Company and intellectual property back in 2015 to Hong Kong manufacturer Tristate Holdings Limited). It follows hot […]
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Inside Chinas booming streetwear scene – Inkstone – great video on Chinas booming streetwear scene that’s morphing into someithing very different Tesco Is Said to Work With Israel’s Trigo on Cashierless Stores – Bloomberg – if Chinese cashier less stores experience is anything to go by, this might not be a good idea ‘Adapt or […]
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At the end of January I wrote a blog post about the landmark luxe streetwear collection by Louis Vuitton and Supreme. I delved into the history of streetwear and the deep connection it shared with luxury brands. This linkage came from counterfeit products, brand and design language appropriation. This all came from a place of […]
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The recent collaboration between New York’s Supreme and Louis Vuitton seems like a natural fit. The reality is that luxury and streetwear have been dancing around each other for a good while. Snide started it all Snide was slang in the 1980s for fake or counterfeit. Hip Hop and the Caribbean-influenced Buffalo movement in the […]
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Hyundai Hyundai have pushed out a campaign to teach British people how to pronounce the companies name properly. This is a well trodden path for foreign brands like Hyundai. My childhood featured ‘Nestle’s Milky Bars’ as the advertising jingle ignored the é at the end of Nestlé. I can only presume that it would be […]