Annyeonghaseyo – welcome to the Korean category of this blog. This is where I share anything that relates to the Republic of Korea, business issues relating to Korea, the Korean people, Korean culture and the Korean language.
At the time of writing this category descriptor its been about 10 years since I have last been able to visit Korea. In that time the country has risen on the world stage.
There have been continual disputes with Japan and more recently continual bitter disputes with China. The Japanese disputes are related to history and territory. Korea had been occupied as part of the Imperial Japanese empire. Independence came with the end of the second world war.
The Chinese disputes are more complex. Chinese investors are buying up Korean property particularly in Seoul, Busan and Jeju island, while many Koreans can no longer get on the property ladder. Chinese tourists blitz Korean shops in a similar way to what they’ve previously done in Hong Kong.
Chinese nationalism has seen claims made on Korean cultural assets from the national dress to kimchi. Finally China has interfered in Korea’s efforts to defend itself from the threat in the north.
Often posts that appear in this category will appear in other categories as well. So if Samsung launched a new smartphone that I thought was particularly notable that might appear in wireless as well as Korea. If there is Korean subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.
Dow said it was recycling our shoes. We found them in Indonesia | Reuters – Reuters put trackers in usable secondhand shoes to see where they would end up. The main gist of the story is that Dow recycling effort was a failure, which is also embarrassing for their partner the Singapore government.
The idea was the sneakers would be made into playground surfaces. Reuters seems to have stopped investigating the story of Dow recycling shoes, but I was left with more questions about Dow recycling than answers from the Reuters report:
Were some of the shoes more distressed than others?
Do Reuters know what happens to unwearable sneakers that enter the Dow recycling process?
Is it more ethical to sell on lightly used shoes as affordable footwear to Indonesians or recycle them regardless? Reuters doesn’t have an answer to this issue
UK struggles with transition to manufacturing electric cars | Financial Times – foreign carmakers’ core concern is that Britain’s reputation as a stable and pragmatic place in which to manufacture vehicles has been shattered, initially by the 2016 Brexit vote, and more recently by last year’s political turmoil at Westminster. “They are asking whether the UK is a stable partner,” said one person close to the Japanese companies. – Brixiteer economic expert Patrick Minford openly discussed the demise of the car manufacturing industry
Women and ethnic minorities overrepresented in advertising industry, finds report – Women and ethnic minorities are now overrepresented in the UK advertising industry following a decades-long push to improve diversity, according to a new survey. A 2022 census found that an estimated 55pc of employees in the sector were women, compared to 45pc who were men. That was after the number of women increased from an estimated 11,600 to 14,400, an increase of 24pc, the Institute of Practitioners in Advertising (IPA) said. At the same time, the proportion of non-white employees increased by almost one third to 24pc, compared to 18pc a year earlier. Women made up 51pc of the population in England and Wales in 2021, according to the Office for National Statistics, while non-white ethnic groups comprised about 18pc. In London, where most of the UK’s advertising industry is concentrated, non-white ethnic groups represent roughly 46pc of the population. The IPA said there was more work to do on diversity, as women still only get just over one third of executive jobs in the ad industry, while non-white individuals only occupy 11pc of roles. – Daily Telegraph on how it feels that ‘woke’ addend risks becoming ‘out of touch’ with the British public, but doesn’t manage to make its argument very well.
Walt Disney vs Ron DeSantis: who really won the ‘Don’t Say Gay’ dust-up? | Financial Times – Instead of candidates with backgrounds in economic development or tourism, he packed the board with political allies. Two of them are leading lights in the culture wars that have helped DeSantis build a national profile ahead of a presumed run for the 2024 Republican presidential nomination. Among them is Bridget Ziegler, co-founder of the conservative Moms for Liberty group and a champion of Florida’s Parental Rights in Education law, dubbed “Don’t Say Gay” – Disneyland Florida is pretty screwed
Ambient content is the name that I gave to a peculiar type of video content that has been rising in popularity over time at odds with online media. It’s at odds with the direction of online content in general and technological convergence.
Yes we’re in the middle of a metaverse winter at the moment as western platform companies have reduced or withdrawn spending on it. But gaming seems to be as healthy as ever. There is a lean forward bias to online media with the exception of streaming services.
The ambient content by these ‘influencers looks as if it is taking things in a very different direction:
It’s lean back content, there is no call to action or actively engage
What does ambient content look like?
Here’s examples from the couple of accounts that I have noticed.
@nushitoneko
@nushitoneko is a divorced lady living alone with two cats in Japan and apparently holding down two jobs. Her simple cooking that relies on a lot on frozen ingredients looks lovely. She also captures the occasional McDonalds meals and Starbucks take-out in her films. If you are in Japan, you can buy products that she uses in her everyday life from her ‘Rakuten ROOM‘ which is a bit like an Amazon affiliate marketing page.
https://youtu.be/9BYRPS8Lx5U
@Choki
@Choki is more design led. The Instagram account feels like a bit of personal art direction is in place. She shares her home with a rabbit and a cat. @Choki looks as if she might be about to launch some sort of e-commerce venture. She is in her late 20s or early 30s and focuses on unwinding from stress in her content.
https://youtu.be/PlMaH_1rxqo
@usakostyle
@usakostyle is a Japanese national living alone. Like @Choki is has a focus on interior design in her content. While there isn’t animal content in her videos that cute influence comes in from her love of Studio Ghibli animation and this can be seen in some of the detail nature shots she puts in her films, which feel like the background detail in Ghibli movies. She has a Rakuten affiliate marketing page.
@LouCslife
@LouCslife is a Filipino lady who has a corporate job working in Japan. I think that she is the youngest of the trio. Her content focuses more on cleaning and tidying up than on cooking. She has a small apartment that she keeps immaculate. She appears in her thumbnails of her videos, but its hard to know what she really looks like. She also is differentiated by her lack of pets and doesn’t even have an affiliate marketing page like @nushitoneko.
This isn’t only a ‘made in Japan’ phenomenon, but also in Korea as well.
@MariLife
@MariLife is a Korean housewife living in South Korea that shoots similar content, but does it on solo camping trips using the family MPV as her base camp. The style of the videos feel very similar to the Japanese created ambient content. @MariLife’s content is very polished and she has explain that all the footage including the drone footage is shot by herself.
Common aspects of ambient content
Common aspects of ambient content includes:
Relaxing soundtrack
Small moments of everyday life, but as long form content
It’s not educational in nature, but they might inspire you to try your hand at cooking once you’ve watched cooking channels
30+ years old content creator
The idea that (with the exception of pets) its ok to be your own company. They might be alone, but they don’t feel lonely
Non-aspirational in nature. The content creators cooking skills and presentation is very good, but managed within a constrained budget. For instance @nushitoneko buys outfits sparingly from Shein and while she used a tablet for drawing as part of her online marketing job, when eight year old iPad died on her she moved to working on her phone and hasn’t replaced it yet. There are no product pitches or programme sponsors in the content. Instead it is about the small pleasures in the now, the simple satisfaction of a frozen pizza and drinking coffee while watching an anime or reading a book
No over-monetisation of content. For instance, @nushitoneko and usakostyle both have an affiliate page on Rakuten where you can buy some of the products that they have in their respective kitchens such as an electric sandwich maker
Greater degree of anonymity enjoyed by the content creators
I think that there content says a good deal about our stressed lives and seems to tie in with some of the things driving the audience desire for de-influence trend amongst TikTokers to be real.
YouTuber aini does good videos that analyse sociological and cultural subjects, so a video on East Asian beauty standards was inevitable. East Asian beauty standards are even more important now due to the cultural impact that they have:
Korean and Japanese beauty products that have become popular from BB cream to SK-II
Filter / camera effects mobile apps – you can see their influence looking at how Cardi B does her make-up
Soft power assets: Hallyu and anime popularity – it affects the aesthetics of this content
China
Huawei building automotive ecosystem without making its own cars – Huawei will not build cars on its own, but will continue to strengthen its automotive ecosystem alliance and platform, integrating R&D efforts of related carmakers to provide diverse resources of smart systems, software, chips and other aspects – interesting profile by Taiwanese technology news outlet DigiTimes
Interesting that proposes that cyberpunk owes as much to Japanese psyche during late bubble Japanese miracle culture as opposed to the writings of American authors Bruce Sterling and William Gibson. It reflects angst, consumerism and accelerated technology.
Cybersecurity Label for U.S. Coming as Early as April – EE Times – 600-plus companies that have joined the ioXt Alliance to help it build confidence in Internet of Things products will be among the first to experience the national cybersecurity label NIST is developing for consumer Internet of Things (IoT) products and consumer software products—as soon as April
Why The Chinese Balloon Was a Necessary Wake-Up Call – Recent events have shown that terrorism is not the only threat to the U.S. homeland. Moscow’s invasion of Ukraine shattered not only the 75-year peace in Europe but also Americans’ sense of security, particularly when the Kremlin has threatened nuclear escalation. Relations with Beijing have also deteriorated to a 40-year low, punctuated by the threat of Chinese aggression against Taiwan and other regional allies and covert activities within the United States
RUSI put together a great presentation on the nature of illicit finance from the perspective of terrorism and terrorist states including Russia and the People’s Republic of China. The foundations of illicit finance seems to be the offshore financial structures that were build up by the United Kingdom in the post-war period to capture the EuroDollar market.
In some ways this lecture on Illicit finance felt very familiar. It is exactly the same structures that John Le Carre outlined in his post-cold war novel Single and Single. The nature of illicit finance was also covered in Michael Oswald’s documentary The Spider’s Web – Britain’s Second Empire. This linkage was not lost on the audience attending the talk.
The concerns about illicit finance now are because these structures are being used to attack democracies at their core and buy influence for hostile states such as Russia and China. It is like the west is slowly awakening from a slumber as its enemies try to slit their throat.
Riding the slow train in China | The Economist – As Mr Xi enters his second decade as supreme leader, his sternly paternalist version of Communist Party rule seeks to draw ever more legitimacy from the provision of customer-friendly public services, supplied via modern infrastructure. In the case of China’s railways, at least, that promise of order and efficiency has been kept.
Wintershall’s empty bank accounts expose plight of western companies still in Russia | Financial Times – “We helped create a very powerful and dangerous Russia without being cognisant of the risk,” he said, while acknowledging that the country had done its best to remedy this in the past 12 months. And he said BASF risked repeating its Russian mistake in China. “What I’m really surprised about, and almost upsets me, is that while this is all happening . . . BASF decides to invest €10bn in China,” he said, referring to a planned chemicals complex that will be the company’s largest ever foreign investment. “That’s the most upsetting part,” he said. “That we don’t learn from it.” – this quote from Thomas Schweppe of 7Square nails the problem neatly
Finance
Thousands of offshore companies with UK property still not stating real owners | Tax havens | The Guardian – wealthy businessmen, Gulf royalty and states such as China have legally bought up billions of pounds of mostly London property, often via jurisdictions such as the British Virgin Islands (BVI) and the Channel Islands. Stephen Abbott Pugh, head of technology for Open Ownership, a non-governmental organisation focused on beneficial ownership transparency, said the fact that so many of the offshore companies are declared as owned by other companies or trusts means “the public still aren’t able to easily discover the people behind those companies in many cases”. “With access to many European beneficial ownership registers being shut off following a 2022 court ruling, the Register of Overseas Entities shows how useful public data is for tracking how offshore money is used to buy assets,”
Health
The 1964 House Report on how smoking affected the health of Americans went around the world. Sales dropped 30 percent in a week, and then picked up back to normal after existing smokers addiction kicked in.
How Microsoft’s Stumbles Led to Its OpenAI Alliance — The Information – For more than a decade, Microsoft Research, the company’s in-house research group, has touted artificial intelligence breakthroughs such as translating speech to text and software that could understand human language or recognize objects in images. But the company’s effort to commercialize its AI research moved at more of a crawl – this was at the centre of Microsoft’s innovation narrative for the best part of two decades. It’s embarrassing
Inside the secret Facebook groups where women review men | Dazed – then there’s the whole other side of ‘Are We Dating The Same Guy’, which is a lot more ethically ambiguous. Is it ever OK to publicly share someone’s photos and private conversations without their consent? Or in other words, to ‘doxx’? There’s a clear power differential, but if genders were reversed and guys were exposing females to strangers on the internet, it’s unlikely we’d see the group in such a positive light. “If a boy posted me and people were writing ‘red flag’ in the comments, I would genuinely be quite hurt,” says Tara, 20. She notes how, sometimes, users make particularly unfair remarks: for example, they’ll lambast a date for having “shit chat”, or “[talking] like a 60-year-old dad”.
Getting Personal With State Propaganda – China Media Project – Nanchang Aviation University (南昌航空大学), located in China’s southern Jiangxi province, announced that it had launched the “Jiangxi International Communication Research Center” (江西国际传播研究中心) in cooperation with the China Media Group, the state media conglomerate formed in 2018 directly under the CCP’s Central Propaganda Department. According to coverage by China Education Daily, a newspaper directly under the Ministry of Education, the new center is an experiment in combining central CCP media and universities (央媒+高校) to carry out international communication by using the “overseas student resources” (留学生资源) of the university.
Is nepotism really that bad? | LinkedIn – Jed Hallam wrote an essay on nepotism and the effects that he perceives it as having on inequality. Jed tries to steer a line on nepotism somewhere between recognising that the people may have an interest and talent, whilst pointing out inequality related issues derived from nepotism. Nepotism itself is widespread, whether its impact is small or large.
Jed is concerned that nepotism can actively remove opportunities for less conventional candidates that may do better if assessed solely in merit.
Social, cultural and economic barriers
Even if nepotism disappeared, our unconscious desire to hire people more like us, can mean that candidates face challenges in social, cultural and economic realms. I don’t drink, don’t have an interest in rugby union or football. I knew no one down here and sold my car to pay my first month’s rent when I moved to London. The analogy of a viking burning his boat behind him would be apt. I didn’t, and couldn’t if I wanted to, move to London earlier than my late 20s. I had to put myself through university and build up a modest amount of money to back myself as my parents didn’t have any.
One aspect of Jed’s essay on nepotism particularly surprised me:
“the proportion of people from working-class backgrounds operating in the creative industries has more than halved since the 1970s–falling from 16.4 percent to just 7.9 percent”
The problem with nepotism is that its hard to define and work out the difference between good and bad nepotism. For instance:
I line managed some one who had gone to Harrow and had found it harder to get into a creative agency because he was considered to be too posh by interviewees. He since went on to work successfully for other agencies, inhouse at a well loved brand and now runs his own shop
Would someone following on into the family profession be a case of nepotism? A classic example from the creative industry would be Thomas Bangalter of Daft Punk, whose father is disco producer ‘Daniel Vangarde’ aka Daniel Bangalter. One could imagine how being exposed to music and a studio environment from an early age made Thomas the kind of producer he was.
Or the Arnault children taking roles in LVMH? European business often rely on intergenerational family ownership and management
Nepotism is more obvious when you have events like the recent US college scandal. The problem with debate about any hot subject like nepotism is the lack of room for nuance and good judgement. A second aspect to it is making people feel like victims of nepotism and inequality, rather than encouraging striving. Admittedly that is even made harder to do when inequality that underpins nepotism has become much more extreme.
People look for easy solves and clear lines for issues like nepotism, when what we really need are better decision making and good judgement.
Nepotism unresolved
There will always be people who feel hard done by, it wasn’t them it was X external factor. Sometimes it isn’t your time, or you didn’t make clear how good you were. Equal opportunity doesn’t equate to equal outcomes, the case in point that nepotism can learn from is currently going through the US Supreme Court. In an age of algorithmically filtered CVs I can see nepotism become attenuated rather than resolved.
V Shanshan, “Why are you Forcing me to Embrace Solidarity?” – Reading the China Dream – Weibo post from someone whose uncle had died from complications from covid the previous day, writing to express his anger and bitterness at the hectoring calls in China’s official media to “come together” and “look to the future” as China decides to live—and die—with covid. That such calls ring hollow for many Chinese makes perfect sense, since China’s mighty messaging machine seems to have turned on a dime, suddenly arguing that Omicron is no big deal and that “everyone is responsible for their own health” after insisting for years that the virus is deadly and that collective behavior was the only way to control it
A Place for Fire – The Paris Review – the primal draw of fire in the home. This reminded me of the central role of the turf and wood fuelled range in the Irish farmhouse where I spent a good deal of my childhood
Project MUSE – The Surge of Nationalist Sentiment among Chinese Youth during the COVID-19 Pandemic – Since 2012, Beijing has been promoting a strain of populist nationalism which underscores both the institutional superiority of the ruling party and the cultural superiority of being Chinese. At the international level, however, the image of both the regime and the Chinese has been marred due to the coronavirus (COVID-19) outbreak in Wuhan (December 2019–January 2020). This study examines the extent and the form that the surge in nationalist sentiment of Chinese young people has taken during the COVID-19 pandemic. Based on a questionnaire survey of 1,200 students from a sample of 20 colleges/universities in China (June–July 2020), this study shows that the respondents express high satisfaction with the state’s performance in tackling the pandemic, and that there is a substantial surge of nationalist sentiment with a high level of hostility towards other nations (e.g. the United States). Such nationalist sentiment, however, is found to express a bifurcated pattern in that young Chinese also tend to embrace the opportunity to work and study in the Western societies they ostensibly dislike – yeah, is it smart to let them in though, given Chinese laws obligating them to cooperate with the MSS if requested?
Project MUSE – Living with the State-Led Order: Practical Acceptance and Unawareness of the Chinese Middle Class – China’s expanding middle class is often found to support the regime and lack democratic aspirations. We find that one section of the middle class depends upon the state for jobs and other material benefits, and the other works for the private and foreign sectors of the country’s economy. Once separated as such, we found that the non-state middle class clearly shows lower support for the regime. Furthermore, unlike the state middle class, which registers lower democratic support, the non-state middle class shows a similar level of democratic support as other social classes. In general, however, while only pragmatically accepting the current order, both middle class groups nonetheless appear lacking practical knowledge and understanding of liberal democratic institutions such as free media and multiparty elections. The unforthcoming attitudes toward democracy might also derive from a general sense of fearing the loss of order and the other related uncertainties
Economics
The true priorities of the global elite – by Judd Legum – The New York Times’ Peter Goodman, author of “Davos Man” — a blistering criticism of the WEF and its neoliberal ideology — recently offered this brief description: The World Economic Forum is not a secret government or organized conspiracy. It is a giant business meeting, a chance for the heads of multinational oil giants to sit opposite Persian Gulf potentates — fronted by the performance art of earnest panel discussions aimed at solving the problems of the day. More than anything, Davos is a prophylactic against change, an elaborate reinforcement of the status quo served up as the pursuit of human progress. Tuesday’s WEF program included a panel with Senators Kyrsten Sinema (I-AZ) and Joe Manchin (D-WV). The pair shared an on-stage high-five in celebration of the filibuster, which has been used to block increases in the minimum wage, protections for voting rights, and efforts to maintain access to reproductive health care.
German tank manufacturer’s warning puts pressure on Ukraine’s allies | Ukraine | The Guardian – Battle tanks from German industrial reserves wanted by Ukraine will not be ready to be delivered until 2024, the arms manufacturer Rheinmetall has warned, increasing pressure on Nato allies to support Ukraine with armoured vehicles in active service instead, ahead of a key meeting this week.“Even if the decision to send our Leopard tanks to Kyiv came tomorrow, the delivery would take until the start of next year,” Rheinmetall’s chief executive, Armin Papperger, told the Bild am Sonntag newspaper. Rheinmetall, which manufactures the battle vehicle’s gun, has 22 Leopard 2 and 88 older Leopard 1 tanks in its stocks. Getting the Leopard tanks ready for battle, however, would take several months and cost hundreds of millions of euros the company could not put up until the order was confirmed
Macau gaming: Chau’s jail term warns punters and investors alike | Financial Times – It is worthwhile considering this in part of the wider picture of how China is trying deal with capital flight. It also chimes with efforts to move Hong Kong from being about ‘wealth management’ i.e. schemes to allow capital flight out of the mainland to the west to trying to pull in western money to invest in Chinese businesses. Macau was part of that process too.
Expect a clampdown on insurance policy sales people. At the moment a lot of them sell these things via WeChat with a view to providing financial services to mainlanders in a similar way to what daigou do with luxury goods from abroad. I know work at home mums that do this for Prudential as a side hustle
Auction houses have expanded like crazy in Hong Kong during the pandemic and I would expect the authorities to look at how they can shut this off or use to only import items into China rather than having them leave again. I wouldn’t be surprised if they are strongly encouraged to shutdown in Hong Kong and up up in Sanya on Hainan island instead so they stay inside the yuan firewall
Expect pressure on foreign banks on wealth management / capital flight vehicles. There maybe some latitude through mainland banks where the government can monitor the flow through back-end access into their systems
Ultimately, Singapore will be the new Hong Kong – which is happening already due to ‘run culture’ and a plethora of wealth management and family office services being provided.
Hong Kong’s financial hub is at a crossroads | Financial Times – Look for a senior job in Hong Kong these days on LinkedIn and you’re unlikely to find any openings unless you’re a speaker of Cantonese or Mandarin, or both. “That’s a big change,” confides a longtime British expat in the territory. “It’s understandable. But it’s a big change.” The evolving jobs market is just one of the visible signs of the tilt to mainland China that promises to redefine Hong Kong’s role as a global financial centre. Beijing’s growing influence on the former British colony — evident in four years of security crackdowns and tough Covid lockdowns — has raised existential questions about the sustainability of the territory’s role as Asia’s unparalleled bridgehead to global finance – yeah soon even the finance bros will go
Japan was the future but it’s stuck in the past – BBC News – Japan had emerged from the destruction of World War Two and conquered global manufacturing. The money poured back into the country, driving a property boom where people bought anything they could get their hands on, even chunks of forest. By the mid-1980s, the joke was that the grounds of the imperial palace in Tokyo were worth the same as all of California. The Japanese call it the “Baburu Jidai” or the bubble era. Then in 1991 the bubble burst. The Tokyo stock market collapsed. Property prices fell off a cliff. They are yet to recover. A friend was recently negotiating to buy several hectares of forest. The owner wanted $20 per square metre. “I told him forest land is only worth $2 a square metre,” my friend said. “But he insisted he needed $20 a square metre, because that’s what he’d paid for it in the 1970s.” Think of Japan’s sleek bullet trains, or Toyota’s “just-in-time” marvel of assembly-line manufacturing – and you could be forgiven for thinking Japan is a poster child for efficiency. It is not. Rather the bureaucracy can be terrifying, while huge amounts of public money are spent on activities of dubious utility – this says more about the persons values than about Japan. Also coming from Britain’s public broadcast service, it is ironic that Japan is at the centre of many critical global supply chains and Britain is being stripped out of them. A bit of introspection is required
Luxury Brands Beware: Angered Chinese Tourists Are Avoiding Japan And South Korea | Jing Daily – South Korea issued yellow tags for China’s inbound travelers to wear at its airports, and Japan followed suit, giving red tags to passengers coming from the country. The initiative has elicited outrage online. On Weibo, the hashtag “Japan issues red tags to mark Chinese travelers” has gathered 200 million views, becoming the fourth most trending topic at one point. Many Chinese travelers complained that they not only had to pay for COVID tests and potential quarantines in subpar conditions upon entering South Korea but also had to wear a yellow tag on their necks to identify themselves as coming from China for special inspection at airports. The tags, along with South Korean reporters snapping photos at them, made them feel like they were criminals being transferred
Good to see that we’re finally beyond the 3D printing hype bubble and its true benefits can be appreciated. This article is a good run down of the pros and cons of 3D printing in an industrial setting. In some ways it reminds me of the ‘manufacturing cells’ concept were a computer controlled machine tool with switchable tool faces would do multiple jobs and process multiple types of products in small batches.
Not all manufacturing is true Fordian production lines. Just in the same way that digital printing has been good for small run books and catalogues or printing on demand; yet ‘traditional printing’ is still used for bigger print runs – additive manufacturing will be alongside traditional manufacturing processes.
Chinese Celebrities’ Political Signalling on Sina Weibo | The China Quarterly | Cambridge Core – Recent studies have revealed how the state disciplines and co-opts celebrities to promote patriotism, foster traditional values and spread political propaganda. However, how do celebrities adapt to the changing political environment? Focusing on political signalling on the social media platform Sina Weibo, we analyse a novel dataset and find that the vast majority of top celebrities repost from official accounts of government agencies and state media outlets, though there are variations. Younger celebrities with more followers tend to repost from official accounts more often. Celebrities from Taiwan tend to repost less than those from the mainland and Hong Kong, despite being subject to the same rules. However, the frequent political signalling by the most influential celebrities among younger generations suggests that the state has co-opted celebrity influence on social media to broadly promote its political objectives
Macs In the Enterprise: A Cisco Case Study – Creative Strategies – Despite extremely high desire from employees to use Macs (66% according to a study we did last year), most IT organizations keep the Mac users in their organization at arm’s length. Offering true platform of choice matters when it comes to employee experience and employee satisfaction with their workplace, tools, and IT departments. This is exactly what Cisco found when they studied internal employees. A Cisco report on IT satisfaction of employees found satisfaction to be significantly lower when employees were not offered their platform of choice in a laptop – this bullshit has been going on my entire career, HR departments are a major issue as well