Category: meme | 模因 | 밈 | ミーム
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Lovemarks
A decade and a half ago Kevin Roberts wrote his book Lovemarks. In reality, Roberts reiterated the factors needed for a successful (consumer) brand. Though much of it would benefit a business-to-business brand as well. Indeed someone like Snap-On are are a great example of this. I took the piss out of Roberts book after…
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K pop idol conscription + more
K pop idol military service K Pop: idol speculation | Financial Times – how Korea’s military service impacts the country’s talent management companies. There have been numerous K pop idol military scandals. K pop idol Rain was punished for going AWOL whilst on military business to meet a fellow celebrity. Big Bang’s T.O.P. was discharged…
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US military right to repair + more
Here’s One Reason the US Military Can’t Fix Its Own Equipment – The New York Times – the irony of the US military being restricted by US legislation and lack of ‘right to repair’. US military withdrawal from R&D hasn’t help things either. DARPA does pure research, but the focus on COTS (commercial off the…
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Paper phone experiment & things that made last week
Google goes back to the future with its paper phone experiment. Its an interesting commentary on the questionable benefit provided by smartphones. Google seems to be partly convicted. The paper phone experiment goes back to device prototyping. Handsrping founders used to carry around a block of wood in the shape of the PDA that they…
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Choi Hyun woo & things that made last week
Choi Hyun woo TV shopping channels are huge in Korea. Asian Boss did this great interview with Choi Hyun woo, one of the most successful shopping TV pitchmen (pitchwoman) in Korea. Looking at data from home shopping company CJ ENM Commerce division, sales are starting to focus more on premium and luxury products from international…
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Bullet time + more things
Bullet Time – Logic Magazine – Bullet comments, or 弹幕 (“danmu”), are text-based user reactions superimposed onto online videos: a visual commentary track to which anyone can contribute. Started in Japan, but popularised massively in China. When a beloved character dies in a web series, a river of grieving kaomoji (╥﹏╥)—a kind of emoticon first…
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Peepy and Mother Lee + more things
Peepy and Mother Lee take influence to the next level. These Thai influencers are on point with style that crosses gender boundaries and is atemporal in nature. I am surprised the Peepy and Mother Lee don’t get more publicity outside Thailand. I am also surprised that they haven’t become the muse of a prominent fashion…
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Hasan Minhaj and other things that caught my attention this week
Supreme by Hasan Minhaj. I hadn’t watched much of Patriot Act mainly because there is more content that grabs my attention on Netflix. This clip is a great dive into hype culture by Hasan Minhaj – often the best humour is that with uncomfortable truths in it. Amazon playbook on Amazon Vine. Gartner L2 made…
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K pop bandwagon & things that made last week
Puma have got on the K pop bandwagon to sell sneakers to Indonesians. Historically Korean brands have been most adept at getting on the K pop bandwagon. It is as common as chips in Korea. They have started to extend these K pop bandwagon campaigns abroad. Foreign brands have started to get in on the…