Influencer marketing – what does the future hold

Reading Time: 5 minutes What does the future hold for influencer marketing was an event organised by PR Week that I got to attend last week.  Below are some of the thoughts and key points that came out of the event. The Competition and Markets Authority They are responsible for enforcing The Consumer Protection from Unfair Trading Act (2008)… Continue reading Influencer marketing – what does the future hold

Dragged Across Concrete

Reading Time: < 1 minute In sharp contrast to the wall-to-wall kinetic-driven nature of action films in general; Dragged Across Concrete is a well-paced crime film. The role of smartphone shot video dragged it kicking and screaming into the modern day via Rodney King. The film reminded me of a number of others: The Usual Suspects and Magnolia for its… Continue reading Dragged Across Concrete

Hellboy reboot and flawed superhero films

Reading Time: 2 minutes I got to see the Hellboy reboot. Make no mistake it’s flawed. It doesn’t have the synchronicity with the source material of Guillermo del Toro’s adaptations. It was great to see Daniel Dae Kim on film, but his English accent wasn’t great. It was right up there with Dick Van Dyk. There was an ensemble… Continue reading Hellboy reboot and flawed superhero films