Category: quality | 質量 | 품질 | 品質
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3G graduation + more stuff
3G graduation film 3G graduation sees DoCoMo celebrating 3G wireless services and how they fitted into consumers lives. While DoCoMo has its service running for another couple of years, rival Au has shut down its 3G network this year. The ‘Graduation’ in 3G graduation is used in a similar way to how US technology companies…
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White Motorcycle & other things this week
White Motorcycle Concepts WMC250EV I have watched this video by White Motorcycle Concepts a few times and still don’t quite get it. White Motorcycle have hollowed out the centre of their motorcycle, to allow air flow through the middle of the bike rather than cutting the air cleanly. The little that I have seen make…
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Hydrogen fuel cells + more news
Hydrogen fuel cells Hyundai and Ineos team up to develop hydrogen future | CAR Magazine BMW details fuel cell plans | EE News – I think that this move to hydrogen fuel cells makes more sense than lithium ion batteries. Hydrogen fuel cells are well understood, having been used by NASA during the Apollo space mission,…
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25 technologies
25 technologies that have come to prominence during the past quarter century and have changed the world. CNET came up with their own list. That inspired me to take a run at it and make my own list of 25 technologies. CNET’s list My list Apple iPhone SMS and instant messaging Wi-Fi Wi-Fi IoT (internet…
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Generations or life stages?
Generations or life stages? – Why am I asking this as a question? I’ve had a bit of time to think about consumer behaviour. At the moment you can’t throw a stick without hitting ‘an’ expert in at least one of three generations: There are older generations that also exist but are only mentioned in…
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Salience overloads advertising
Salience is the buzz word of the moment in advertising circles. What is salience? According to Siri salience is a noun. It’s definition: the property of being particularly noticeable or important. Historically, when you tested an ad through the likes of Kantar. One of the attributes that an ad would be measured on is salience.…
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Yellow economic cycle
The yellow economic cycle has manifested itself as a positive boycott. The anti ELAB protest movement in Hong Kong exposed the fracture lines between pro-Beijing (blue) and pro-Hong Kong sides (yellow). Some of Hong Kong business community came out and criticised the protestors. This resulted in consumers boycotting their business. Maxim’s The classic example of…
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Treasure hunt
Treasure hunt Treasure hunt as defined by NPD is the process of consumers bargain hunting. It might be discounted pricing on items or looking for substitute pre-owned products. Discounted items used to be seen in the retail trade as the preserve of older consumers alongside couponing. But as empirical experience going along to discount outlets…
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Open source 5G + more things
Pentagon wants open-source 5G plan in campaign against Huawei – ok in theory only. Open source 5G including OpenRAN doesn’t provide the flexibility in installation that vendor solutions do. More related content here. It Seemed Like a Popular Chat App. It’s Secretly a Spy Tool. – The New York Times – Emirati’s do with Totok…