When I see that name Ryan Reynolds on a poster I cringe. Reynolds has appeared in a number of unintentionally comic roles from the Green Lantern to Blade Trinity; or the Marks & Spencers marketing campaign. So I had my expectations set pretty low for Safe House. Safe House is a beautifully shot film based [...]
Attack on Vatican Web Site Offers View of Hacker Group’s Tactics – NYTimes.com GPs to ‘prescribe’ apps for patients | Department of Health DDB makes Shanghai global creative centre, led by Amir Kassaei – Campaign Asia-Pacific – interesting refocus. Expect PR to follow How to get a job in porn | The Next Great Generation [...]
I’ve known Graham for a number of years. We first met when he ran MobileYouth selling marketing research to mobile operators, focused on the youth market. All is social is a mix: Graham’s own journey as an observer of Japanese society during his time as a JET scheme member and onwards with his experience in [...]
Amongst groups of conservative political bent there is a concerted effort to canonise Ronald Reagan in a similar way to presidents like Abraham Lincoln or John F. Kennedy. This process has extended beyond the United States, for instance there is now a Ronald Reagan statue in a corner of Grosvenor Square near the site of [...]
I caught up with Steve Earl last week and tried to wrap our heads about marketing agency economics over coffee and a vegetable grill. Our venue was The Star Café, a little bit of old Soho from before the hedge funds, Albanian organised crime families and Starbucks moved in. The entire area around Great Chapel [...]
Caterina Fake: Fast Growth for a Social App Is a Very Bad Thing – AllThingsD – it’s not just about numbers, its about community social norms and ethos which take time to develop within a group 3 in 10 display ads delivered are never seen, often because users fail to scroll down the webpage or [...]
This is a guest post by Amy Giffin, from my client Alchemy. Amy spent an afternoon with us so it made sense to have her write this weeks post . It goes into why we spent Friday afternoon drinking coffee, photographing grown men dressed as woodland animals and photographing banks. 1. Firstly it made me [...]
Nike Introduces Flyknit Technology | NEW YORK – TOKYO – made out of a single polyester thread woven to a shoe Lumus’ OE-31 optical engine turns motorcycle helmets, other eyewear into wearable displays — Engadget Hands-on with Immersion HD Integrator hi-fi haptics — Engadget MIIT Says Telecom Growth Outpaced GDP Growth Last Year | Tech [...]
Daniel Yergin became the defacto historian of the oil industry when he published his first history of the industry with The Prize. The Quest is a logical successor to The Prize, whilst not exactly being a sequel to the book. Which means that readers who are new to Mr Yergin’s work can pick up the [...]
Londoners are used to having things pressed into their hands as they come out of the station. Usually it’s gym leaflets or magazines full of secretarial job adverts. Occasionally you will get a heavily branded cheap looking holder for your Oystercard. So far play to Specsavers for not going hell for leather on the branding [...]
Meiji’s Tweet Mystery Campaign – interesting multi-channel programme by Japanese sweet company Google pads IP portfolio, purchases Cuil’s pending search-related patent applications — Engadget % of people with active social media profiles: infographic | Econsultancy Chinese Academy of Social Sciences: ‘Real Name’ Weibo Isn’t A Viable Solution | Tech in Asia Gamestop to J.C. Penney [...]
The train of thought on this blog post coalesced when I was re-reading Kevin Kelly’s New Rules for the New Economy for the first time in a decade. Kelly’s book built on the work done by fellow Wired contributor John Browning who pulled together The Encyclopedia of the New Economy which was published over a [...]
I have been using my iPod down the gym and found my present headphones inadequate for my needs. I was looking for a set of headphones that were gym friendly, that didn’t completely seal me off from my surroundings, but at the same time stayed in my ears. I looked at a number of designs [...]
Daring Fireball: Mountain Lion – interesting insight to Apple’s PR approach on OS X Mountain Lion VIDEO – ExaTrends of the Decade: Reputation Economy | Trends in the Living Networks – sounds like Cory Doctorow’s Down and out in the Magic Kingdom What to Call the New Rich: Bollygarchs, The Ka-Ching! Dynasty – WSJ UK: [...]
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