Month: June 2024
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IT director powers up + more stuff
The IT director is seeing a return to power and its thanks to the power of hackers and AI. The smartphone, the resurgence of Apple and SaaS saw IT decisions become more organic thanks to increased access to online services that provided better features than traditional enterprise software companies and the rise of knowledge working.…
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#theinternetisdying
Perhaps due to the febrile nature of the times we live in, the tech-savvy community seems to have become aware of various trends, leading them to conclude that #theinternetisdying. This term itself is imprecise. The internet is a series of abstractions, ranging from physical infrastructure to software and functions upon which communication, messaging, video streaming,…
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Advertising awards
I got a chance to judge the UK Young Lions advertising awards and Adforum’s PHNX awards. The Young Lions responded to a common brief with the solution viewed through their specialism: The standard of thinking was high, but I could also see the benefit of more agencies and brand teams tasking younger members of staff…
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2024 iPad Pro
In my take on the 2024 iPad Pro I am going to look at things through three lenses and after the initial hot takes have cooled down. These three lenses are: Apple and Microsoft both push their most powerful tablets like the 2024 iPad Proas creator tools. However, at the time of writing I have…