brand planning ^ culture ^ design ^ east asia ^ ephemera ^ media ^ tech
Reading Time: 1 minute TV shopping channels are huge in Korea. Asian Boss did this great interview with Choi Hyun-woo, one of the most successful shopping TV pitchmen (pitchwoman) in Korea. Good document on how consumer behaviour and technology will affect the future of retailing and e-commerce by Sparks & Honey. Truth, Trust and The Future of Commerce from … Read moreFive for Friday | 五日（星期五) | 금요일에 다섯 가지
Reading Time: 3 minutes A load of laundry without a load of guilt | Trendwatching – white good manufacturer looks to combat micro fibres The Anti-Solar Panel – A Device That Generates Electricity From Darkness – at a very early stage. What’s interesting the potential for energy handover with other alternative sources to provide constant current Why strategy should … Read moreICYMI | 万一你错过了| 당신이 그것을 놓친 경우에 대비해서
Reading Time: 1 minute qCPM is emblematic of the state of online advertising. qCPM stands for quality cost per mille. It is used interchangeably with vCPM – valuable cost per mille. The implication being that normal advertising impressions are tainted. Tainted by advertising fraud, click bots, bad neighbourhoods and faulty data. What other industry would sell its seconds products … Read moreJargon watch: qCPM
Reading Time: 2 minutes Are sneakers the future of fashion? – i-D – not a bad article. Native advertising for Christian Louboutin’s sneaker collection – though they remind me a lot of various vintage of ASH and Alexander McQueen sneakers. More on the why of streetwear and sportswear merging with French Billionaire Arnault Calls Greta Thunberg ‘Demoralising’ | News … Read moreICYMI | 万一你错过了| 당신이 그것을 놓친 경우에 대비해서
Reading Time: 1 minute Mastertape volume six by The Reflex was on heavy rotation for me over the past few weeks. Valerie Plume’s ‘Undercover’ ad makes use of her CIA heritage in a political ad that breaks new ground Retail and food services at an architectural level often lack theatre and experience. Once you’ve looked past faux Edison bulbs … Read moreThings that made my day this week