Search results for: “pr”
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2024 iPad Pro
In my take on the 2024 iPad Pro I am going to look at things through three lenses and after the initial hot takes have cooled down. These three lenses are: Apple and Microsoft both push their most powerful tablets like the 2024 iPad Proas creator tools. However, at the time of writing I have…
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Coffee shop problem
One of my friends who I first met when we were working on global brands at Unilever, took a change in career running their own chocolatier and coffee shop at a lovely market town outside London. Coffee shops for years have had a nice line in selling branded insulated cups. The rationale is that these…
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The politics of Prada + more stuff
The Politics of Prada The politics of Prada challenged what I knew about the luxury brand. I knew that Prada started off as a handbag company that then pivoted into apparel. I also realised that some Prada items probably borrowed from military clothing design and fabric technology, such as Prada’s iconic black Pocono fabric backpacks.…
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Mispress + more things
Taylor Swift Happy Land mispress I was taken back to to memories of Skeleton Records in Birkenhead during the early 1990s due to a Taylor Swift album mispress. As a young record buyer I used frequent secondhand record shops to pick up promo copies of records. A rock orientated shop would often not realise what…
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Hiro Protagonist & more things
Hiro Protagonist Hiro Protagonist is the main character of Neal Stephenson’s iconic novel Snow Crash. In the novel talks about the rise of the corporation to become a quasi-nation state, a winner takes all economy, a vision of a future metaverse, hacker culture and service hyper-competition with Uber-like employees. Hiro Protagonist is a hacker who…
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PPE Medpro + more stuff
PPE Medpro While everyone from from organised criminals to Chinese government hackers were robbing governments blind during the COVID crisis, in the UK the scandal surrounding PPE Medpro seems particularly egregious. The tale of PPE Medpro goes back to the VIP programme that the UK government used to secure PPE through politically connected companies. PPE…
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Chinese COVID protests
Chinese COVID protests have been held in major cities including Shanghai, Guangzhou, Shenzhen, Beijing and Chengdu. Why did the Chinese COVID protests happened and what does it mean? TL;DR (too long, didn’t read) The Chinese COVID protests aren’t comparable to events like the 1989 protests or Hong Kong in 2019. Secondly, there are clear parallels…
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Brand proposition
The brand proposition is what fires creative thinking in advertising and the bane of junior planners. In fact, the brand proposition is a topic of conversation for advertising planners, in the same way that the weather is for British and Irish people. It is a source of endless debate and discussion. Firstly, let’s discuss what’s…