Search results for: “tomy”

  • Loneliness

    This post on loneliness came about from an insight journey I took for a prospective project aimed at generation Z. Don’t get me started on defining an audience by generation, or I will go off-topic and not be back for a while while I rant about how life stages are a superior lens. But we…

  • Scientific slow down + more things

    Scientific slow down as a brake on innovation An interesting essay on the nature of scientific slow down that applies as much to applied innovation as well – Scientific slowdown is not inevitable – Works in Progress – The most popular version of the low-hanging fruit model is that we are picking fruit at a…

  • Eat Your Greens edited by Wiemer Snijders

    Eat Your Greens is a selection of articles curated by Wiemer Snijders on all things that come up for discussion amongst account planners. Branding, marketing, some home truths about innovation and the value of creative. Much of it recycles the stuff that account planners know from reading Sharp or Field and Binet. In addition there…

  • Brands using politics + more

    Brands using politics as a trope. First up, Kelloggs Korea’s campaign for green onion flavour Chex breakfast cereal. They were allowing consumers to ‘vote’ for the president of Chex. In 2004, Kellogg’s Korea decided to hold a cute little promotional contest online: an “election” to decide “the President of Chex.” The two candidates were the delicious…

  • Chinese diplomatic failure + more

    ‘Chinese diplomatic failure’ as Australia’s dovish voices fall silent – Inkstone – it will be interesting to see if this Chinese diplomatic failure forces the Chinese government to alter its approach China’s Trillion-Dollar Campaign Fuels a Tech Race With the U.S. – WSJ – to develop next-generation technologies as it seeks to catapult the communist…

  • Record Store Day 2019

    Record Store Day 2019 Record Store Day 2019 redux. Record Store Day has moved away from its origins, to drive music fans into independent record stores and support independent record labels in a time of iTunes and Spotify. For various reasons I didn’t do any any vinyl shopping but used The Vinyl Store to compile…

  • KAWS + more news

    KAWS’s Dark Take on Mickey Mouse | Anatomy of an Artwork | Sotheby’s – I have been a big fan of KAWS work – in particular the stuff by KAWS done under the OriginalFake name. KAWS OriginalFake was where art and streetwear met. KAWS did some great collaborations under the OriginalFake name. I wore my…

  • Grenadier car project + other news

    Grenadier Ineos Projekt Grenadier: an old-school 4×4 off-roader for 2020 by CAR Magazine – interesting that they think there is a gap here. Chemical conglomerate Ineos, have the money to pull the Grenadier off. Grenadier market? The larger question is around whether there is a market for the Grenadier? While we think of Land Cruisers…

  • Smartwatches & more news

    Smartwatches Let’s Face It: Smartwatches Are Dead | Variety – interesting that Variety covered smartwatches. Apple is king of smartwatches. That market is at best immature, at worst dead in the water. Of course all this could change in an instant with a compelling use smartwatches case from a killer app – rather like Apple’s…