Ged Carroll

On the sofa: The Man from Mo’Wax

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, business | 商業 | 상업 | ビジネス, culture | 文明 | 미디어와 예술 | 人文, design | 設計 | 예술과 디자인 | デザイン, london | 倫敦 | 런던 | ロンドン, on the sofa | 影評 | 영화를보고 | 映画レビュー by .

The documentary The Man from Mo’Wax was something that I’d been looking forward to watching for a while. James Lavelle made his name as the guy at Honest Johns who was the go to guy for Major Force Records releases. Major Force was a Japanese hip hop label that featured the likes of These were […]

Vivienne Wei + more things

Published: (Updated: ) in china | 中國 | 중국 | 中華, culture | 文明 | 미디어와 예술 | 人文, fmcg | 雜貨業務 | 소비재 | 食料品事業, japan |日本 | 일본, marketing | 營銷 | 마케팅 | マーケティング, on the sofa | 影評 | 영화를보고 | 映画レビュー, out and about | 事件 | 종목 | 催し物 by .

Vivienne Wei WeChat consumer perspective  by Chinese video blogger Vivienne Wei. Vivienne Wei put together this great video about how WeChat is the Swiss Army knife of apps in China. It is a great consumer perspective on how WeChat works. Carl Jr resets Carl Jr is a casual eating restaurant chain in the US. It […]

On the sofa: No blood no tears

Published: (Updated: ) in culture | 文明 | 미디어와 예술 | 人文, korea | 韓國 | 한국 | 韓国, london | 倫敦 | 런던 | ロンドン, on the sofa | 影評 | 영화를보고 | 映画レビュー, out and about | 事件 | 종목 | 催し物 by .

No blood No tears – One of the best kept secrets in London is the free sessions put on by the Korean Cultural Centre just off Trafalgar Square. I caught the last film of the year to be shown at the centre. No blood No tears is a Korean heist story. Gyung-Sun is a former safe-cracker […]

Brand storytelling: a bitter pill to swallow?

Published: (Updated: ) in branding | 品牌推廣 | 브랜드 마케팅 | ブランディング, consumer behaviour | 消費者行為 | 소비자 행동, culture | 文明 | 미디어와 예술 | 人文, ideas | 想法 | 생각 | 考える, marketing | 營銷 | 마케팅 | マーケティング, on the sofa | 影評 | 영화를보고 | 映画レビュー by .

I have been thinking about brand storytelling after watching Adam Curtis’ Bitter Lake over the weekend which is ostensibly trying to tell the story of Afghanistan from then end of the second world war to today. But it is also a parable on how the simplicity of storytelling used by the political classes to get […]

Umeng & other things this week

Published: (Updated: ) in china | 中國 | 중국 | 中華, consumer behaviour | 消費者行為 | 소비자 행동, design | 設計 | 예술과 디자인 | デザイン, fmcg | 雜貨業務 | 소비재 | 食料品事業, ideas | 想法 | 생각 | 考える, japan |日本 | 일본, marketing | 營銷 | 마케팅 | マーケティング, media | 媒體 | 미디어 | メディア, on the sofa | 影評 | 영화를보고 | 映画レビュー by .

Umeng Umeng have put together a great presentation on consumer behaviour and mobile in China’s tier 3 cities. Most of what you read focuses on tier one and tier two cities in China. Umeng provides insight into large yet untapped markets just below the biggest most-developed cities in China. The tier three cities that Umeng […]