Ged Carroll

Category: philippines | 필리핀 제도 | 필리핀 제도 | フィリピン

Kamusta – welcome to the Philippines category of this blog. This is where I share anything that relates to the Republic of the Philippines, business issues relating to the Philippines, the Filipino people or culture. Often posts that appear in this category will appear in other categories as well. So if fast food business Jollibee launched a new advertising campaign. And that I thought was particularly interesting or noteworthy, that might appear in branding as well as Philippines.

So far, I haven’t had too much Filipino related content here, though I recognise that it is a fast growing and important market in Asia. The Philippines has been somewhat of a sleeping economic giant. While Japanese manufacturers like Canon have long used the country for manufacture, it had a large talented and educated workforce. Prior to the late 1960s, the Philippines enjoyed one of the highest economic growth rates in Asia.

The Philippines has the best deep water port in the Pacific and is a landing point for many trans-Pacific optical fibre cables.

I am also aware of the positive impact that Filipinos have had around the world from the worlds of healthcare to media and entertainment.

I don’t tend to comment on local politics because I don’t understand it that well, but I am interested when it intersects with business. An example of this would be legal issues affecting the media sector for instance.

If there are Filipino subjects that you think would fit with this blog, feel free to let me know by leaving a comment in the ‘Get in touch’ section of this blog here.

  • Clubhouse & things that caught my eye this week

    Korean American security researcher Brian Pak looked at Clubhouse and some of the findings were very interesting. Pak posted a full analysis in Korean here. The key takeouts for me where:

    Some (probably early adopter) Koreans have been buying used iPhones so that they can try Clubhouse, since the app is currently iOS only.

    The concept of an audio chat app that isn’t new. Pak identified Clubhouse’s key strength as having an intuitive UI/UX and a large number of participants from various backgrounds.

    I found it interesting that Pak felt there might be technical difficulties in having Clubhouse for desktop (macOS / Windows) or Android. I suspect that the reason was more about managing the scaling of the app.

    Clubhouse is a closer to a mashup than a ‘real app’. It’s voice functions are based on Agora, a Chinese provider. Most of the rest of the features are using the Pubnub communications service platform. The way protocols have been handled was highlighted as a security risk. Stanford Internet Observatory got into this in more detail here.

    I can also recommend this coverage about how Clubhouse usage has evolved in Hong Kong, China, Japan and Nigeria.

    There was a major fall of snow in the US last week. It unfolded as a catastrophe across Texas. NBC’s New York affiliate set up a live stream at New York’s Time Square. It is amazing to zone out and watch. It could be considered to another entry in the slow TV genre pioneered by Norway’s public broadcaster NRK.

    I watched Adam Curtis’ Can’t Get You Out Of My Head last week and wanted to track down some of the films in it. Here are some of them.

    Bloodshed on Wolf Mountain was a film about opposition to the Japanese invasion of China. filmed during the pre-communist phase of China.

    Taking Tiger Mountain By Strategy is a Communist propaganda film describing how a communist infiltrated a bandit gang and helped the communists to destroy them. It was apparently based on an incident that happened during the Chinese civil war. Like the other Communist films featured here, it is extremely stylised using Peking opera techniques mixed with ballet.

    A ‘slave’ girl on Hainan island runs away and joins a female group of communist soldiers who are fighting a local warlord in The Red Detachment Of Women. The film was made just prior to the cultural revolution at Shanghai Tian Ma studio.

    https://youtu.be/zoPM9d18e9o

    Finally The East Is Red is musical dramatising from the Chinese communist party perspective; the decline of the Qing dynasty through to the communist takeover.

    The original film was produced in 1965, right before the start of the Cultural Revolution in 1966. The prologue seems to have been added after the ‘Gang of Four’ were put on trial. There is certainly a touch of the classic MGM musical to the production style, alongside Beijing opera and ballet.

    Filipino brand Jollibee did a pandemic themed Valentine short films which was really clever. All of the films were made by local directors and are emblematic of the COVID-19 experience. Tonally it hits the right spot for the Philippines. What might seem to be too cute and emotional for UK audiences resonates well in that market. Thankfully, it isn’t the tear-jerking emotional rollercoaster that Thai ads can take you on.

    I particularly like the second one because of the twist in the plot.

    Jollibee’s overall approach on brand as media makes sense when you think about the nature of the Philippines media market and the good number of diaspora that they need to reach.

  • Hair Growth Helmet + more things

    LG Launches Hair Growth Helmet to Combat Hair Loss | HYPEBAE – this looks totally legit. NOT. Yes, the FDA has certified other hair growth helmet treatments, but that was to indicate that they wouldn’t harm you or interfere with medications. It doesn’t validate the hair growth helmet actually working. But on the other hand lasers in the helmet….. More beauty category related content here.

    Why loneliness fuels populism | Financial Times – depicting loneliness solely in terms of how connected we feel to our friends, neighbours and colleagues risks occluding its other potent forms. Loneliness is political as well as personal, economic as well as social. It is also about feeling disconnected from our fellow citizens and political leaders, and detached from our work and our employer.

    “Buy British”: The viability of a nationalist commercial policy | VOX, CEPR Policy Portal – attempts by successive UK governments in the 1970s and early 1980s to initiate such import substitution policies were fraught with economic and legal difficulties. Indeed, accelerating globalisation and the rapid growth of imports in intermediate products for assembly into ‘British’ goods raise significant problems in defining a ‘national’ product – and the growth of tradable services (such as insurance, education and healthcare) presents an even more intractable problem

    Arkady Bukh: Man in the Middle | CyberScoop – go-to lawyer for hackers

    China bans Australian academics in apparent tit-for-tat retaliation | South China Morning Post – this has followed soon after a good report by Alex Joske and book by Clive Hamilton on China’s influence activities abroad

    Facebook removes fake accounts with links to China and Philippines | The Guardian – Facebook says it has removed hundreds of coordinated fake accounts with links to individuals in China and in the Filipino military that were interfering in the politics of the Philippines and the US – not very surprising. More details in the South China Morning Post – How a Chinese network of fake Facebook accounts influenced online debate on South China Sea, US politics | South China Morning Post 

    Ebay ex-CEO, PR head shared texts about taking down critics: DOJ – Business Insider – probably one of the most disturbing and bizarre things that I’ve read in a while

    China has the upper hand in corporate proxy wars with US | Financial Times – Mr Trump gave Mr Xi what he wanted on ZTE — a reprieve in the form of a new US commerce department settlement that allowed it to stay in business — and mistakenly assumed that this concession would smooth over the other matters. China quickly pocketed the ZTE present but continued to withhold approval of the Qualcomm-NXP deal. When the trade talks later started to unravel, Mr Xi let Qualcomm-NXP languish in regulatory limbo, where it eventually died. – Trump gave a concession too early

    How a local messaging app defeated WhatsApp in Vietnam – messaging app Zalo has been taking the country by storm for nearly a decade now. Zalo’s got a pretty firm grip on Vietnamese consumers. And now that it’s integrated mobile payment service ZaloPay into its messaging app, there’s plenty of potential for it to expand beyond being just a means of communication.

    The landlords are back – The families of China’s pre-Communist elite remain privileged | China | The Economist – The old elite began to suffer almost as soon as the Communist Party won the Chinese civil war in 1949. China’s new rulers quickly set about seizing land from people in the countryside, redistributing it among the landless, confiscating private businesses and executing many rural landlords and people who had worked for the overthrown Nationalist regime

    Listen to an unheard Steve Jobs NeXT keynote from 1988 – “But why it matters is that those explorations and that fun were in the end quite significant. It’s always useful to look back and to realize that even though the tech itself might seem quite primitive today, the people were already sophisticated. We know a lot more facts, and we can do more things, but I’m not sure we have gotten that much wiser.”

  • China remote network access + more

    Morgan Stanley blocks remote network access for China interns | Financial Times – Another large US bank said its systems in China were exposed to frequent cyber attacks that were of “infinitely greater” magnitude than many other countries. – not terribly surprised that remote network access is a threat vector in China. More China-related posts here. It will be interesting to see if remote network access brings out more

    The Key to Winning Boomers Is To Be Turn-key | MediaVillage – basically like many cohorts, with a trusted brand convenience wins out

    Energy Department announces plan to build a quantum Internet – The Washington Post – Quantum only works point to point. This seems to be building Qubit computer capacity by copying supercomputing from the what I can see? From Long-distance Entanglement to Building a Nationwide Quantum Internet: Report of the DOE Quantum Internet Blueprint Workshop (Technical Report) | OSTI.GOV 

    Bingewatch Britain? Viewers more likely to finish a TV series if it’s released all at once | YouGov – reading this reminded me of Marshall Cavendish part-work books and their completion rates

    Do Chinese millennials want diversity in fashion ads? | Advertising | Campaign Asia – Fashion’s culture wars are dividing Chinese millennials. In June, a series of fashion and beauty moves, including a Calvin Klein pride campaign featuring the black trans model Jari Jones and the decision by some top beauty groups to take their skin-whitening products off the market in China, polarized opinions across the country’s social media landscape. While the mainstream overwhelmingly saw these radical changes as a byproduct of the West’s excessive political correctness, the fashion-forward crowd recognized these debates as the start of a much-needed change in their country.

    Duterte’s troll armies drown out Covid-19 dissent in the Philippines | Coda Story – interesting analysis of social media in the Philippines

    Home Shoppers are Trending Toward Buying Sight-Unseen, Selling Virtually – Zillow Research – digital acceleration

    The Ultimate White Fragility | The New Republic – so much to unpack in this

    The FBI Is Secretly Using A $2 Billion Travel Company As A Global Surveillance Tool | Forbes – I would have been surprised if they weren’t doing this with SABRE

    Korean Air Seeks to Convert Passenger Jets to Cargo Planes | Chosun.com – surprised that British Airways didn’t do this with their Boeing 747s, rather than retiring them

    On the Twitter Hack – Schneier on Security – Whether the hackers had access to Twitter direct messages is not known. These DMs are not end-to-end encrypted, meaning that they are unencrypted inside Twitter’s network and could have been available to the hackers. Those messages — between world leaders, industry CEOs, reporters and their sources, heath organizations — are much more valuable than bitcoin. (If I were a national-intelligence agency, I might even use a bitcoin scam to mask my real intelligence-gathering purpose.) Back in 2018, Twitter said it was exploring encrypting those messages, but it hasn’t yet.

    Ad Aged: More on the dismal science and the dismal state of Holding Company advertising. – interesting allegations of collusion

    Enter the parents | Film | The Guardian – no one suspected that he would turn out to have two brothers still alive and living impoverished, anonymous lives in mainland China. Nor did they have any inkling that Jackie’s mother had once been a legendary gambler in the Shanghai underworld or that his father had been a Nationalist spy and gangland boss. These are among the more startling revelations that Cheung uncovers. “The fact that his mother was an opium smuggler, a gambler and a big sister in the underworld was a big shock to Jackie and also to us,” she admits. “Everybody in Hong Kong knew that his mother was like a common housewife, very kind, very gentle.”

    China has big ideas for the internet. Too bad no one else likes them – CNET – New IP would shift control of the internet, both its development and its operation, to countries and the centralized telecommunications powers that governments often run. It would make it easier to crack down on dissidents. Technology in New IP to protect against abuse also would impair privacy and free speech. And New IP would make it harder to try new network ideas and to add new network infrastructure without securing government permission

    Japan’s karaoke bars offer ‘mask effect’ feature to amplify singing while wearing face mask – the intersection of changing consumer behaviour and product design with extra amplification to pick up on voices covered by face masks

    Creator of Douyin / TikTok: How We Created A Product with A Billion Views A Day in 18 Months: Part I – Pandaily – China style growth hacking profiled

    Singapore
    Fabio Achilli – Singapore

    Disneyland with the Death Penalty | WIRED – William Gibson nails Singapore. And its still true almost 30 years later

  • Jeremy Renner store + more stuff

    The Jeremy Renner store – this must be the 21st century equivalent of the celebrity infomercial on cable TV: @ Amazon.com. The Jeremy Renner store is interesting because it’s an odd choice of celebrity. More on Amazon here.

    Amazon UK 2

    Nike China with Weiden + Kennedy did these great basketball-themed adverts

    Laundry Musical. Procter & Gamble invented the soap opera back during the great depression as sponsored radio serials. They were instrumental in building P&G as a brand powerhouse. Riffing on the theme P&G Philippines launched the first ‘laundry musical’ with Broadway star Lea Salonga.

    It is hard to explain how musical Filipino culture is. Wherever Flipinos are as a community, there is music. In Hong Kong they do group singing and dance routines. Music has been a huge export for the Philippines. You go to bars around the world and there will be a Filipino band who can pivot from hard rock to soulful R&B standards.

    Filipinos make up most of the bands on cruise ships too, which isn’t surprising given the amount of recruitment for the shipping industry that goes in the Philippines from sailors to engineers.

    TBWA\Chiat\Day’s Lee Clow on the making of Apple’s Think Different campaign. Chiat\Day still have this campaign as their calling card a quarter of a century later. The opening statement that technology is not a substitute for an idea is something that feels more relevant now. It is also interesting seeing the creatives working on MacOS Classic.

    Apple used the creative process as a way to showcase the creative hardware and software used on the campaign

    • Microsoft Word
    • Quark Xpress
    • Adobe Photoshop, Illustrator and Acrobat
    • AVID non-linear professional video editing
    • Claris eMailer – which was an email client similar to mail.app on macOS now. I had never used it, as I was using Netscape Communicator at the time

    Irish department store Brown Thomas launches its first brand anthem film

  • Yahoo Q2 2015 progress report on product prioritisation

    With the Yahoo Q2 2015 progress report on product prioritisation  – Yahoo! published a list of properties that it was closing down and services that it was changing support on over the next few months. Most of the coverage amongst the people I follow has been around the shutdown of Yahoo! Pipes, as despite its flakey behaviour it was tremendously useful for putting together cheap, fast services to help with social media monitoring. I ‘built’ monitoring pipes for the likes of Microsoft and AMD after I had left Yahoo! that included careful key word filtering. This allowed them to take this feed and syndicate ‘good’ news machine translated into different languages on different micro-sites. This ‘Pipe building’ process took just a few hours.

    My friend Mat Morrison had put it up to much more inventive uses.

    Yahoo! Pipes, like the Fire Eagle location service came out of a golden age of web development. An influx of talent into the business like Bradley Horowitz, Simon Willison, Stewart Butterfield, Tom Coates and Joshua Schachter brought with it a web 2.0 philosophy of data being:

    • Portable – consumers could back up their own data at any time, or use it to move to a rival service. In stark contrast to the Facebook and WeChat walled gardens of today
    • Data is to be manipulated – data could be overlaid or processed through other services, like crime data on maps, or Pipes

    But enough eulogising; Pipes was an interesting idea that never got the support from consumers or Yahoo! that it needed. The service was flakey at times, if it was a car it would have been a late 1970s/early 1980s vintage Alfa Romeo or Lancia – it was that bad. It is obvious from the Yahoo! Pipes blog that it has been in a mode of minimal maintenance for years – the last post prior to the shut down notice was posted in 2012 to outline a work around from Yahoo! shutting down its Babelfish translation service (which was originally on AltaVista.com in the late 1990s and relied on technology licenced from Systrans).

    Lets look at some of the other services that Yahoo! has sunset this time around.

    The market specific services are interesting, as they paint a picture of Yahoo! under-performing across international markets and in sectors where it previously had a strong advertising offering. Take the cars section across the main European markets, looking at the UK offering – there is no page takeover by a car brand, there is no sponsored content and there is two banner ads (one for AutoTrader, one for BSkyB), one tiny rich content ad at the bottom of the page for the new Terminator film and one re-targeting module. If this is an indicator of what other European markets are like then automotive advertising at Yahoo! Europe is in a bad way.

    TV and film properties have little to no ads on the front page, again no takeovers or sponsored content. So Yahoo! seems to be struggling with getting advertising spend in two key sectors.

    If we go to Asia, the move out of the Philippines is particularly interesting, presumably driven by advertising opportunity – or the lack there of. But when you look at the economic indicators of the Philippines, there is a consistent growth predicted in retail sales according to Statista
    philippines retail sales

    According to Ken Research, the Philippines online advertising market grew with a compound annual growth rate (CAGR) of 43.4% during the period 2008 – 2013 and is predicted to grow almost 15% CAGR between 2013 and 2018. E-tailing is expected to grow by 101.4% CAGR over 2013 – 2018. So why is Yahoo!, which has been established in the Philippines unable to capitalise on the in-market growth. Is it that Yahoo! sees ways to earn more money elsewhere and the opportunity cost is too high in the Philippines, or is it a broken advertising sales machine?

    The closure of Yahoo! Entertainment in Singapore is more curious as Yahoo! still manages to get advertising from major brands. As I write this Oreo has a full page frame running and there is a dynamic banner by group shopping site Qoo10.

    Yahoo! Mail and Contacts support of older Macs and iPhones. I was surprised that these were called out. Yahoo! Mail is depreciating support for devices running iOS4 or older and running the native mail application. A couple of things here; given Apple’s expertise at upgrading iPhone users speedily why would this even be an issue?

    Secondly,  why does Yahoo! need to make a special effort to support accounts that were presumably using POP3 or IMAP email standards? The webDEV standard would make a similarly curious point about Yahoo!’s depreciation of support for contacts on a Mac running OS X 10.8 and earlier. It just doesn’t make any sense to me.

    Former CEO, Carole Bartz famously said of Yahoo! that you can’t cut your way to growth. So what do these ‘product updates’ say about Yahoo!? Over the past two years prior to this update, Yahoo! has already closed over 60 services, where does it all stop? More technology related content here.

    More information
    Q2 2015 Progress Report On Our Product Prioritization | Yahoo! Blog
    Pipes End-of-life Announcement | Yahoo Pipes Blog
    Q4 2014 Progress Report | Yahoo! Blog