Ged Carroll | renaissance chambara
brand planning ^ culture ^ design ^ east asia ^ ephemera ^ media ^ tech
Reading Time: 4 minutes Web services I use everyday has evolved over time. I thought I’d explore what I use now, compared to my essential services nine years ago. Bloglines – I have an eclectic and wide range of online reading material that I like to keep up with. Whilst I have a Google Reader account, it is set … Read moreWeb services I use
Reading Time: 2 minutes The Politics of History: Why Anniversaries Matter in China | Macro Polo – great reading Liu Cixin’s War of the Worlds | The New Yorker – interesting reading material about China and the US. Read this in concert with the Macro Polo article on the politics of history On the Mac Pro, the G4 Cube … Read moreICYMI | 万一你错过了| 당신이 그것을 놓친 경우에 대비해서
Reading Time: 7 minutes Immediacy is a relatively recent phenomena for consumers. It has changed the work and personal lives of consumers. It has eroded the barrier between work life and home life. It has redefined our support networks and friendships. Before I wrote this post, I had conversation with a friend working on a project in Singapore who’d … Read moreImmediacy as a problem
Reading Time: 2 minutes How Streetwear Is Driving Innovation in Hardware | HYPEBEAST Ralph Lauren’s CMO on retelling its brand story to ‘reach the kid looking for Supreme’ | The Drum – “We’ve marketed those in a very bespoke, very direct way to newer audiences. We can market on one hand to someone who’s been into the brand for … Read moreICYMI | 万一你错过了| 당신이 그것을 놓친 경우에 대비해서
Reading Time: 1 minute Kraft Mother’s Day marketing – Kraft’s marketing has left a lot to be desired in the past couple of years partly due to the way the brand has implemented ZBB, but this campaign running in the US is genius. Feedi Search Engine – part of the importance of media literacy is finding quality sources and … Read moreFive for Friday | 五日（星期五) | 금요일에 다섯 가지