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webofnoweb

Consumer behaviour in the matrix

I went to MiniBar the other Friday with my old Yahoo! buddy Chieu and started discussing the whys and wherefores of augmented technology. We met up with Zack who was a former engineer at Yahoo! and carried on the discussion at Sichuan restaurant Barshu in Soho. The food was great.

Firstly, on the surface the technology […]

Girl shopping with a Japanese mobile twist

Tokyo Girls Collection and Shibuya Girls Collection are twice yearly events held in Tokyo ran by blogs Candywalker.com and Girlswalker.com that highlight the latest Japanese fashion ranges to young women.
The events attract 20,000 attendees. What is very impressive about the events is:

The tight integration of the live experience with an e-commerce and m-commerce experience
The amount […]

Postcard from Liverpool

In some ways trips to see family and friends in Liverpool have become an anthropological aspect to them. I get outside my media industry / early adopter bubble and get to see how the general public use technology and the internet.
Whilst 2008 will go down in the annals of history for the housing bubble going […]

Ford Ka - living the web of no web

Robin and Sandrine of we are social introduced me to a new marketing campaign for the Ford Ka (that’s the small one that handles like a petrol-powered skateboard) at Mobile Geeks of London event. I meant to blog about it, but I have been exceptionally slack (sorry Sandrine and Robin), so I slapped Dreadzone on […]

Integrated thinking

I have been thinking a lot about James Warren’s essay on inline PR for PR Week’s digital essay’s supplement, which in its breaking down of silo-ed online and offline campaigns mirrors my own thoughts on marketing and the development of the ‘web-of-no-web’. I won’t repeat James’ essay you can go over to his blog and […]

Goodrec: iPhone drives good web design

My friend Jenny reached out to me the other week. Like so many of us, she’d finally left Yahoo! and found a new home at Goodrec, a SFO start-up that provides recommendations (at which point I can hear you sign and think to yourself: why should I care, there’s plenty of them like Yelp, Qype, […]



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