Search results for: “second life”
-
Mountain Lion + more news
Mountain Lion Daring Fireball: Mountain Lion – interesting insight to Apple’s PR approach on OS X Mountain Lion Apple OS X Mountain Lion unveiled: Consumer dream, developer nightmare | ExtremeTech – Mountain Lion is leaning much more heavily on the app store and has an eye towards iOS converts Beauty Not Made Up: Tourists Boost…
-
Google Answers + more news
Google Answers Google Answers decides to close up shop – Google Answers is an attempt to create high quality material for knowledge search and a monetisation model at the same time. At the top end, Google Answers looked like consultancy on the cheap. Given the size of the core Google business versus other media opportunities…
-
WSJ Online tenth anniversary
10th anniversary of WSJ Online The Wall Street Journal Online or as it calls itself the WSJ Online has been celebrating its tenth birthday with some retrospectives and future gazing. WSJ Online dot com disasters A couple of the articles caught my eye.The Best of the Worst by Kathryn Meyer (May 3, 2006) celebrates the…
-
Shutting down
Shutting down is a conscious choice. You might see it described as digital detox or a digital break. I, like a number of people that I know have a ‘dumb’ phone to complement my smartphone. This is different from the pre-broadband era of the internet where going online was an active decision punctuated by the…
-
Dove 20 years of real beauty
I was privileged to freelance at Ogilvy on Dove a number of years ago and got to understand the brand a little better during that time. My work on Dove was focused on product advertising for Dove soap in Brazil, the US, Vietnam and the Philippines rather than adding to the master brand canon around…
-
Omakase and luxury futures
Omakase and luxury seem made for each other. Think about the core elements of omakase: As a trend omakase has expanded geographically with Japanese cuisine. But it has also expanded in terms of categories covered. Koreans have taken omakase and pushed it into other areas: So how can omakase and luxury come together in the…
-
Brand clichés
Brand clichés have been in the background of my career in agencies, all the way through. I am sure that brand clichés will continue long after my career is over. I started off writing copy for technology clients. Short pithy marketing copy and longer thought leadership pieces, opinion editorials and white papers. Back when I…
-
Vicki Dutton
Vicki Dutton (or Vicky Dutton) was a fashion pioneer. Dutton was married to an Irish-born British civil servant working under the first Lee Kuan Yew administration of a self-run Singapore. She was a Malay woman living in Singapore. Singapore was recovering from the Japanese occupation, but there were still a large amount of social and…
-
Hong Kong measurements
The train of thought to this post about Hong Kong measurements started with a friend’s class learning do-it-yourself skills. I had rented an apartment when I lived in the city and had no need to do home repairs myself. I wondered past hardware stores, saw metric drill bits and rules. Metric My supermarket-bought groceries had…